Episodes

June 14, 2022

153 - How to Get on the Same Page with Your Office Manager (COO)

Your Office Manager / COO runs your business. You better be on the same page. In this episode, we discuss the importance of this vital weekly meeting rhythm that truly sets the stage for building a remarkable business. When two powerful dynamic people come together to work on the business, it’s …
June 7, 2022

152 - The Yin Yang Dynamic (Part 2): Your Leadership Team

The CEO and COO can drive each other crazy! Here’s why… Traditionally, the Chiropractor CEO is the founder and visionary energy, future-focused and always thinking about what’s next and championing the team to keep forging ahead. On the other hand there is the COO, hardwired to GSD and deep in th…
May 31, 2022

151 - The Yin Yang Dynamic that Drives Practice Growth (Part 1)

What’s the secret to high-performing Teams? Diverse and complementary energy! As you scale your business, you want to be highly intentional about the people that you bring onto your Team. Energy matters…a lot! The most productive practices know that there are certain Team Roles that complement …
May 24, 2022

150 - Energy & Recovery

It requires a certain leadership DNA to create a remarkable practice as part of a remarkable life, not instead of one. This is a CEO conversation about being in alignment and becoming the architect of your business and life. Your calendar is the “virtual container” that must be aligned with your vi…
May 17, 2022

149 - Want to Grow Your Practice? Take More Vacations

When was your last vacation? When is your next vacation? Becoming a Remarkable CEO means becoming a master of your focus, money, energy, and TIME! If you take a 3-year view of your business and a 3-decade view of your career, taking regular vacations becomes a no-brainer. Adopt this proper per…
May 10, 2022

148 - Time Management vs Focus Mastery

Focus is the squeeze and productivity is the juice, and the juice is worth the squeeze. Our goal is to help free up your time to focus more on what’s most important. When was the last time you asked yourself if what you were doing was truly the highest and best use of your time? If you want to ex…
May 3, 2022

147 - What You Focus On Matters… A Lot

Do you have a budget for your time, energy and focus like you do for your money? You’ve heard us say that the CEO is the Chief Energy Officer – because your business is a reflection of your energy…your energy and your team’s energy. But did you know that you are also the “CFO”? (And we aren’t talk…
April 26, 2022

146 - The Slingshot System

The goal of all marketing investments should be to get the flywheel spinning in the most effective and economical way. The Slingshot System shows you how to generate more new revenue by reinvesting into growing your business. Here’s the kicker…this system is a powerful jump-starter in that it re…
April 19, 2022

145 - New Patient Referral Machine

The likelihood is that 80% of your referrals right now are coming from only 20% of your patients…so you're missing 60% of the low hanging fruit on the tree. Let’s fix that. In this episode, we share insights into the process-driven system that helped us consistently generate more than 20-30 Inter…
April 12, 2022

144 - Chiropractors Get Paid 3 Ways

One of the most common questions we get asked is regarding compensation – how to compensate yourself as the Owner. In this episode, we explain exactly how you should be paid 3 ways. Setting up your compensation correctly today pays you now - and later. If you do this right, you will spend your “Sc…
April 5, 2022

143: The Best Indicator of The Health of Your Business - The Rule of 40

Ask any CEO: “How’s it going?” and you’ll typically get an answer like: “Great!” But what does that mean? This question ultimately boils down to the company’s financial position – whether or not you are growing revenue and making a profit. But does this really tell the whole story? While there …
March 29, 2022

142 - Building Wealth Through The Recurring Revenue Model

The purpose of a business is to solve a problem - for a profit. The bigger the problem - the bigger the profit. The bigger the problem - the greater the value…And money follows value. The ultimate value of your business is determined by the quality of the revenue - and the highest quality revenu…
March 22, 2022

141 – Doing Payment Plans Right (and Legally) with CHUSA

Are you doing Payment Plans in your practice? Most DC’s are…Let’s make sure that you do them right. As with everything - there are right ways - and there are wrong ways to do this. Listen in on a conversation with Dr. Ray Foxworth from Chiro Health USA as he details the ins and outs of doing Fina…
March 15, 2022

140 – Multiple Doctors - Solid vs. Broken Line Care: Practice Models (Part 2)

Are your patients in your clinic assigned to the doctors or are they patients of the clinic itself? In this second part of the Practice Model Series, you are invited to take a closer look at the two main models that are in use in today’s clinics. Discover the advantages and disadvantages of each …
March 8, 2022

139 – Team Building – Experts vs. Specialists: Practice Models (Part 1)

On the heels of a recent Immersion event, Dr. Pete and Dr. Stephen were inspired to bring you the topic of the next two episodes, the Practice Model. Listen in on the conversation as they debate about the two main models that you can establish as the framework of your practice, Experts or Specialis…
March 1, 2022

138 - The Insider’s Guide to Associate Relationships (PART 4)

CEOs, the right talent is now sitting in front of you. You are ready to hire them and the first question that arises is “How much should you pay?”, but that is the wrong question. This last part of the series surrounding the Associate Doctor Relationship explores three areas as you find the right …
Feb. 22, 2022

137 - The Insider’s Guide to Associate Relationships (PART 3)

“A successful Associate Doctor relationship is wicked hard to do. And the criterion is that it must be a win, win, win, or it’ a No Deal. Dr. Pete and Dr. Stephen continue the conversation about the Associate Doctor relationship in part three of this four-part series. In this episode, they delve …
Feb. 15, 2022

136 - The Insider’s Guide to Associate Relationships (PART 2)

Is the opportunity you are exploring really the opportunity you want? Or are you having trouble finding that opportunity, to begin with? Welcome back to part two of our four-part series as Dr. Stephen and Dr. Pete explore further into the Associate Relationships. This week is all about opportunity…
Feb. 8, 2022

E135 - The Insider’s Guide to Associate Relationships (PART 1)

Research has shown that 67% of Associate Doctor relationships do not work out and there are about 160 employment opportunities open out there right now. This is the first of a three-part series, where Dr. Stephen and Dr. Pete want to bring you the foundation and the fundamentals to make the CEO a…
Feb. 1, 2022

134 - Protecting Your Practice with CDC Director, Bharon Hoag

They are around when you need them and even when you don’t. They are globally fighting to ensure that the rights of Chiropractors are protected for you and your practice. Meet Bharon Hoag, the Director of the Chiropractic Defence Council. You may have heard Dr. Pete and Dr. Stephen talk about the…
Jan. 25, 2022

133 - Back to Wellness

What is your definition of Wellness? We all think of it as part of the human lifestyle, a goal that involves active pursuit to achieve and maintain. In this episode, Dr. Pete and Dr. Stephen want to challenge you to look at wellness not as a human lifestyle but from the human life cycle perspecti…
Jan. 18, 2022

132 - Making Them Wrong Doesn't Make Us Right

How do we guide our tribes; our team, our patients, and our community, to navigate the way the world has become over these last couple of years? We have all been faced with objections, concerns, and pushback, both inside and outside of our practices. As we face this heaviness and negativity of wha…
Jan. 11, 2022

131 - 2 Guys, 6 Multi-Million-Dollar Businesses, 1 Conversation

A Remarkable Interview with Dr. Erik Kowalke and Dr. Stephen Franson. Listen-in on a conversation between two of Chiropractic’s best business minds (Dr. Erik Kowalke and Dr. Stephen Franson) as they share insights, secrets, and lessons learned while building 6 multi-million-dollar businesses betw…
Jan. 4, 2022

130 – The Year Ahead: Forecast for 2022

Welcome to 2022, it’s time to elevate your expectations! In the spirit of creating a theme for the year, in this episode, we are excited to release the theme for 2022. While 2020 was the year of the Pivot and 2021 was the year for agility, 2022 is the year of Resilience. We want to recognize you fo…