March 18, 2024

Work Different: 10 Truths for Winning in the People Age – With Guest Kate Bravery | HR 69

Work Different: 10 Truths for Winning in the People Age – With Guest Kate Bravery | HR 69

Episode Intro:

Kate Bravery is co-author of the recently published book, Work Different: 10 Truths for Winning in the People Age. If the “10 Truths” headings: “Goodbye employees, hello contributors”, “Stressed out, burnt out and quietly quitting”, “It doesn’t pay to stay”, “Purpose rules and empathy wins”, “Trust and accountability are a team sport”, “The new rhythm of work”, “Skills are the real currency of work”, “Supply is unchained”, “Intelligence is getting amplified”, and “Sustainability starts with people”, don’t pique your curiosity, the impact of AI, ESG, and the very vocal expectations of our younger generations, are certain to.


Lots of interesting research and insights - wherever you are in your role overseeing people within your organization – hope you will join us!


About Kate Bravery:


Kate is a Corporate Psychologist and Mercer’s Global Talent Advisory Leader. She is a Senior Partner with 25 years of experience advising executives on Global Talent Trends and the future of work. She is a UK Chartered Occupational Psychologist with an MSc. in Organizational Psychology and an MBA. She has expertise in people strategy, talent management, assessment/leadership development and HR process design.


Kate commenced her career with American Express where she focused on new employee orientation and its impact on cultural integration. Her interest in cross-cultural leadership and decision making have been constants throughout her career.


Her technical background lies in people strategy, design of talent management solutions, organizational development, performance and succession management systems, assessment and high potential development, as well as career architecture and job levelling.


Connect with Kate:


Email:           kate.bravery@mercer.com


LinkedIn:      Kate Bravery | LinkedIn


Book: Work Different: 10 Truths for Winning in the People Age: Bravery, Kate, Bonic, Ilya, Anderson, Kai: 9781394181292: Amazon.com: Books


About the Host:

Susan has worked with people all her life. As a human resource professional, she has specialized in all aspects of employment, from hiring to retirement. She got her start as a national representative for a large Canadian union. After pursuing an undergrad degree in business administration, Susan transitioned to HR management, where she aspired to bring

both employee and management perspectives to her work. Susan holds a Master of Arts degree in Leadership and Training. She retired from her multi-decade career in HR to pursue writing and consulting, and to be able, in her words, to “colour outside the lines.” She promises some fun and lots of learning through this podcast series. 

Susan is also the author of the book Leadership Inside Out: Effecting Change from

Within available on Amazon – click below

Leadership Inside Out: Effecting Change from Within: Ney, Susan G: 9781777030162: Books - Amazon.ca


If you wish to contact Susan, she can be reached through any of the following:

Website:          Home - Effecting Change from Within

Email:               susangney@gmail.com

Linked In:         www.linkedin.com/in/susan-ney-197494

Facebook:        www.facebook.com/susan.ney.5/

Phone:            (604) 341-5643


Thanks for listening!

It means so much that you listened to this podcast!  If you know of anyone else who might find this series of interest, please share. If you have questions about this episode, please send me an email at susangney@gmail.com


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Transcript
Susan Ney:

Hi, welcome to the podcast HR inside out. I'm your



Susan Ney:

host is Rene and I'm absolutely delighted to welcome our guest



Susan Ney:

Kate bravery to our time together today. Kate's one of



Susan Ney:

the co authors of the recently published book, work different



Susan Ney:

10 truths for winning in the people age. It is absolutely



Susan Ney:

excellent. When I would highly recommend you consider reading



Susan Ney:

and one that we're going to be delving into today. Welcome,



Susan Ney:

Kate.



Kate Bravery:

Well, it's great to be here. Susan, I'm really



Kate Bravery:

been excited about coming on your show. So thank you so much



Kate Bravery:

for inviting me.



Susan Ney:

Thank you. Now first a little bit about you for our



Susan Ney:

listeners. Kate is let me go. I just want to share how wonderful



Susan Ney:

you are, first of all, Kate's a corporate psychologist and a



Susan Ney:

Mercer's Global Advisory solutions and insights leader.



Susan Ney:

She's a senior partner with 25 years of experience advising



Susan Ney:

executives on global talent trends in the future of work.



Susan Ney:

She's UK chartered occupational psychologist with an MSc in



Susan Ney:

occupational or sorry, Organizational Psychology, and



Susan Ney:

an MBA. She has expertise in people strategy, talent



Susan Ney:

management, assessment and leadership development and HR



Susan Ney:

process design. Kate commenced her career with American Express



Susan Ney:

where she focused on new employee orientation and its



Susan Ney:

impact on culture and integration. Her interests in



Susan Ney:

cross cultural leadership and decision making had been



Susan Ney:

constant throughout her career. Her technical background lies in



Susan Ney:

people strategy, design of talent management solutions,



Susan Ney:

organizational development, performance and succession



Susan Ney:

management systems, assessment and high potential development,



Susan Ney:

as well as career architecture and job leveling. Wow. Kate is



Susan Ney:

currently living and speaking to us from Brighton in the United



Susan Ney:

Kingdom. Let's dive right in if that's okay with you.



Kate Bravery:

Yeah, absolutely. This isn't just listening to



Kate Bravery:

that list of things. I think that says just how old I am more



Kate Bravery:

than anything else. I have been around for a while and done this



Kate Bravery:

for a while. But



Susan Ney:

I don't know about that. But certainly why it's so



Susan Ney:

keen, I'd like to actually start my questions in the back of the



Susan Ney:

book. And where are you summarize your data with what



Susan Ney:

you term as the 10 truths for winning in what you term as the



Susan Ney:

people age? Now, the first of these is good by employees.



Susan Ney:

Hello, contributors. Can you tell us more about this?



Kate Bravery:

Yes, absolutely. You know, it was interesting,



Kate Bravery:

because when we were thinking of writing the book, we just come



Kate Bravery:

out of the pandemic. And I think everybody was recognizing that



Kate Bravery:

everyone has taken the moment that, that pause, to reflect on



Kate Bravery:

their work. And one of my truths that I learned during this



Kate Bravery:

period was no one wants to work for you, doesn't matter how good



Kate Bravery:

your paying compensation your benefits are, doesn't matter how



Kate Bravery:

inspiring your culture is, no one wants to work for you. They



Kate Bravery:

do want you to work with them. And that for me, it was the seed



Kate Bravery:

of the shift that we've seen, from what we call an employee



Kate Bravery:

mindset, to a contributor mindset, that let me just give



Kate Bravery:

you a flavor of some of the things we not only observed



Kate Bravery:

inside our company, but we started to see in our research,



Kate Bravery:

the employee mindset is work life balance, you and I know



Kate Bravery:

about it, you know, I'll shift my life to fit around the



Kate Bravery:

companies and, you know, I'm doing that juggling act. You



Kate Bravery:

know, I want to long you know, our long term career, you know,



Kate Bravery:

I expect to be trained for my job and, and then I will be re



Kate Bravery:

skilled. And, you know, I'll do my time, I'll climb my ladder.



Kate Bravery:

And, you know, I will to a certain degree work within the



Kate Bravery:

lines. And also, I want to know, what is the company culture, and



Kate Bravery:

that will fit in with that. And that's what we grew up on. And



Kate Bravery:

yet what I'm now seeing, I have the privilege of doing vs global



Kate Bravery:

talent trends study every year, what I'm now seeing is, the new



Kate Bravery:

generation coming in just has a really different perspective.



Kate Bravery:

They don't work life balance, they want lifestyle integration.



Kate Bravery:

They are, you know, if you want me to bring my best self to



Kate Bravery:

work, it needs to fit around some of my life objectives. And



Kate Bravery:

they don't want that long term career path. They want to know



Kate Bravery:

what's next now, and they want to be valued for the skills they



Kate Bravery:

bring today. They don't see their worth being defined by



Kate Bravery:

career levels and roles. There's a little bit of that, but they



Kate Bravery:

expect that their worth is defined by their contribution.



Kate Bravery:

They also want to contribute more than just profit. And



Kate Bravery:

that's a really big theme this year we see in the data, and



Kate Bravery:

they want to shake things up, you know, they want to play an



Kate Bravery:

active role in shaping the values of the company and



Kate Bravery:

impacting its culture. And I think that's really vibrant and



Kate Bravery:

exciting. But boy, are we underprepared. Yeah, to respond



Kate Bravery:

to that new way of working and that new set of expectations



Kate Bravery:

that are on managers.



Susan Ney:

And that's the contribution. Yeah, that's a



Susan Ney:

contributor.



Kate Bravery:

And you know what we wrote this about a year ago



Kate Bravery:

now, and we've just released this year's global talent Trends



Kate Bravery:

report. And it really reflects that shift because we ask every



Kate Bravery:

year Yeah, it's about 14,000 voices around the world, what



Kate Bravery:

helps you thrive. And this year, the number one is what helps me



Kate Bravery:

thrive is a sense of purpose, a sense of belonging, feeling



Kate Bravery:

valued for my contribution, and being able to contribute beyond



Kate Bravery:

just that profit. So we have seen that shift. And these were



Kate Bravery:

the things at the top of the list when you are not at the



Kate Bravery:

peak of our career.



Susan Ney:

You know, it's interesting, they may not have



Susan Ney:

been at the top of the list. But I think probably as important,



Susan Ney:

we just weren't in a position to, or we didn't articulate



Susan Ney:

that, or, you know, we were just not prepared



Kate Bravery:

to Susan, I agree with you. We just weren't so



Kate Bravery:

vocal on this. And the other thing I've been fascinated by



Kate Bravery:

and I know this links into the chapter on stressed out burnout,



Kate Bravery:

and quietly quitting is the Gen Zed, how vocal they are on



Kate Bravery:

health and well being and mental health. And I agree with you. I



Kate Bravery:

don't think that wasn't there before. It's just we didn't talk



Kate Bravery:

about it. Yeah,



Susan Ney:

yeah. Well, it's interesting because your second



Susan Ney:

truth is stressed out, burnt out and quietly quitting. And I



Susan Ney:

certainly wasn't surprised to see the stressed out and burnt



Susan Ney:

out pieces, particularly the impact of the pandemic. But this



Susan Ney:

quiet quitting intrigued me and you shared in the book, The



Susan Ney:

Gallup estimates that half of us employees are already close to



Susan Ney:

quiet quitting. That's a really somber second truth. And I



Susan Ney:

suspect just it's not just pertinent with the younger



Susan Ney:

generations of workers. What, what have you found to be the



Susan Ney:

major contributors of this quiet quitting, and for our listeners,



Susan Ney:

quite quitting as a worker putting in the jobs, minimum



Susan Ney:

requirements and to know more?



Kate Bravery:

You know, what's interesting, I mean, you just



Kate Bravery:

mentioned there, the whole stressed out, burnt out and



Kate Bravery:

quietly quitting. And I can just tell you, one of the press, that



Kate Bravery:

burnout rate has actually gone up this year globally. So we are



Kate Bravery:

not heading in the right direction before the pandemic,



Kate Bravery:

it was down to the low 60% of people felt they might be at



Kate Bravery:

risk of burnout this year. Straight off the pandemic,



Kate Bravery:

because we are always working in new ways of working at Shut up



Kate Bravery:

to 80s. And now in the US is 84%. That is staggering. And 40%



Kate Bravery:

of the workforce in the USA 39% globally 49 40% In the US, that



Kate Bravery:

work is fundamentally broken. So we've got some problems that we



Kate Bravery:

need to fix. And the book is not pessimistic, I think the books



Kate Bravery:

very optimistic. But this one particular particularly, I



Kate Bravery:

think, is a really intriguing phenomenon because it was coined



Kate Bravery:

when you had people speaking on Tik Tok and others about if I'm



Kate Bravery:

not basically getting a fair deal, and the psychological



Kate Bravery:

contract with my boss or the company is broken, I'm going to



Kate Bravery:

do the bare minimum I need. And it's almost the flip side of



Kate Bravery:

that. employee advocacy that we were just saying, and we were



Kate Bravery:

just saying, This Shut up, and we're praising. But it's when it



Kate Bravery:

when it goes over too much to the point that you cannot



Kate Bravery:

embrace some of the exciting technological transformation



Kate Bravery:

that's happening, because you've got a workforce that's putting



Kate Bravery:

the brakes on, that is really the bare minimum. And I think



Kate Bravery:

there's a few things that are feeding into it. Either one



Kate Bravery:

thing that's come up as having a really big impact on people's



Kate Bravery:

intent to stay, their engagement, their sense of



Kate Bravery:

thriving, not being at risk of burnout is trust, how much they



Kate Bravery:

trust their manager, how much they trust the organization to



Kate Bravery:

do the right thing by society, and more recently, how much they



Kate Bravery:

trust, senior leadership to make good business decisions. Now,



Kate Bravery:

this is a very different relationship that employees are



Kate Bravery:

having with their work. And one of the things we asked in our



Kate Bravery:

recent study is what erodes trust, because we have seen that



Kate Bravery:

trust has dropped quite a bit this year. And when it drops,



Kate Bravery:

you get a number of things, you get people taking more time off,



Kate Bravery:

but you also get this quiet quitting phenomenon. And what



Kate Bravery:

they said was, number one, broken promises. So we're flip



Kate Bravery:

flops on things like flexible working. Number two, frequent



Kate Bravery:

org changes, you know, you and I know there's going to be more of



Kate Bravery:

them happening this year, an unfair treatment. And the unfair



Kate Bravery:

treatment is interesting, because we also said to people,



Kate Bravery:

why do you stay with your company this year, we have



Kate Bravery:

listed 20 items and what has shot up into the top position.



Kate Bravery:

fair pay, not absolute pay, fair pay, and it's not a surprise



Kate Bravery:

we've got pay transparency laws coming in across the US. We've



Kate Bravery:

got pay equity laws, we've now got new sustainability reporting



Kate Bravery:

in the EU. You can actually just reach into your pocket, grab out



Kate Bravery:

your whatever your check GBT is and say how much I pay pay for



Kate Bravery:

this. We are living in a world where people's worth is very



Kate Bravery:

clear. We've had more people go on strike in the last few years



Kate Bravery:

than we have seen in decades. People pool are feeling the



Kate Bravery:

pinch of the cost of living. They're evaluated, whether



Kate Bravery:

they're getting a fair deal, and when they don't feel they're



Kate Bravery:

getting a fair deal they're putting the brakes on. And I



Kate Bravery:

think that lower engagement and that preparedness just to not



Kate Bravery:

put in that time or go, what we would say above and beyond, is a



Kate Bravery:

real risk. Because when people are in the right role that fits



Kate Bravery:

their motivation, and they're inspired. You get all of that



Kate Bravery:

great thing. And I'm not saying we all have to be workaholics



Kate Bravery:

and work crazy hours. But we're not clock watching. Because



Kate Bravery:

we're actually thinking, Oh, my gosh, how much of this great



Kate Bravery:

work? Can I get done? Before I'm clocking off, as opposed to? How



Kate Bravery:

much do I need to churn for until I can kind of close my



Kate Bravery:

laptop, that's a different mindset. And we need more of



Kate Bravery:

that in our organizations. And, you know, when we look at trust,



Kate Bravery:

we know that, you know, trust goes both ways. We have to be



Kate Bravery:

trust people, and we have to be trustworthy. Flexible Working



Kate Bravery:

was a good experiment around that. But you know, and trust is



Kate Bravery:

reciprocal, if you give trust you gain trust. If we want our



Kate Bravery:

organizations to be dynamic and responsive, we have to defer



Kate Bravery:

more power to a workers which requires trust, but they also



Kate Bravery:

need some guardrails as to route to, what does that look like?



Kate Bravery:

Particularly this generation that didn't get socialized in



Kate Bravery:

the same way you and I got socialized? And, and that I



Kate Bravery:

think has led to some, some issues. And, and we do know that



Kate Bravery:

it, we want to build that trust and reduce the incidences of



Kate Bravery:

quiet quitting. You know, we need to show competence as



Kate Bravery:

business leaders, we need to show benevolence doing the right



Kate Bravery:

thing by our people. And we need to show integrity, which has



Kate Bravery:

been a lot more honest and transparent. And that includes



Kate Bravery:

about some of the equity gaps that maybe we haven't made as



Kate Bravery:

much progress on in the past.



Susan Ney:

Lot for organizations to be contending with and



Susan Ney:

understandably, really important.



Kate Bravery:

Yeah, absolutely. And there is a lot to contend



Kate Bravery:

with. I think the most important thing this year is setting a few



Kate Bravery:

clear goals, being vocal about them, and staying the course on



Kate Bravery:

them. Because you're right, we're living in a much more



Kate Bravery:

complex world. And there's a lot of issues to tackle.



Susan Ney:

While that, yes, yes. And I've thought of many, many



Susan Ney:

things as you've been talking, and we could make this podcast



Susan Ney:

three hours. So I'm, hopefully going to touch them and some of



Susan Ney:

the other truths, get passionate about the book. And one of one



Susan Ney:

of them was passion. Because I know when I've worked with a



Susan Ney:

team that I think I know, I've called a team that just hummed.



Susan Ney:

And it was just, it was just such a pleasure to work with the



Susan Ney:

individuals, we love the work we were doing, and it made such a



Susan Ney:

difference. So, you know, as



Kate Bravery:

a team is quite quitting, or if they're



Kate Bravery:

inspired, because you can feel it, you can smell it, you can



Kate Bravery:

see it. And it's so invigorating, and it transcends



Kate Bravery:

culture, gender generations. And we need to get that right.



Kate Bravery:

Particularly, when, you know, we're ushering in a new age of



Kate Bravery:

human machine teaming, which is exciting and scary at the same



Kate Bravery:

time.



Susan Ney:

And we're gonna get into some of that, that new



Susan Ney:

technology a little bit later in the podcast. The third truth is



Susan Ney:

that it doesn't pay to stay. And you do talk about a number of



Susan Ney:

positives for the individual, such as the gaining of new



Susan Ney:

experiences through the those kinds of moves. But man, that's



Susan Ney:

tough on organizations. Yeah, just, you know, the whole



Susan Ney:

retention, recruitment, retention challenge. The



Susan Ney:

colleagues left behind the impact on them. Your thoughts?



Susan Ney:

It's one of the truths of this paper.



Kate Bravery:

For Mercer, which is basically the largest



Kate Bravery:

conversation firm in the world. It was an unusual, I think



Kate Bravery:

chapter for us to, to kind of get out there. But the, you



Kate Bravery:

know, the reason why we ended up having this chapter was because



Kate Bravery:

myself and my co authors were actually in airport, and we



Kate Bravery:

overheard somebody who I think worked in HR, basically, on the



Kate Bravery:

end of the phone talking about this issue. And they were



Kate Bravery:

saying, you know, I know we can't hold on to our people. I



Kate Bravery:

know that they're leaving, they were saying, there's nothing we



Kate Bravery:

can do. Yes, you know, we've got a good brand and good training



Kate Bravery:

when they come in. But we don't give them you know, long term



Kate Bravery:

benefits. We don't share our equity. You know, there isn't



Kate Bravery:

much of an incentive for them to stay past two years. And then



Kate Bravery:

the peaceful resistance, they started to say, actually, I



Kate Bravery:

worry more about the people who stay rather than the people who



Kate Bravery:

go because the people who stay are the ones that don't have the



Kate Bravery:

confidence to go elsewhere. And obviously, myself and my



Kate Bravery:

colleagues because we work in HR, you know, started listening



Kate Bravery:

into this thinking, Gosh, when did we get this so wrong that a



Kate Bravery:

people leader or an HR leader is resigned to The fact that that



Kate Bravery:

compensation planning is kind of tying their hands. And so we did



Kate Bravery:

a bit of research to have a look at well actually, does it pay to



Kate Bravery:

stay? If I was a switcher, rather than a Stayer? Do I end



Kate Bravery:

up earning more or less? And so on first blush, you are



Kate Bravery:

absolutely right. And I think in 2023, those that left got 16.4%,



Kate Bravery:

average pay change. And that was a lot higher than what it was



Kate Bravery:

3.8 that you got for people who stayed. So on first blush,



Kate Bravery:

particularly in certain markets, like the US. You can earn more



Kate Bravery:

by job hopping. And is that really what we want to respond?



Kate Bravery:

Do we really not value loyalty, we did another piece of research



Kate Bravery:

that showed, if you have a more tenured member of the team who



Kate Bravery:

has been with the organization, 1520 25 years, they actually



Kate Bravery:

have a positive impact on people staying not just with the people



Kate Bravery:

around them, how they have a positive impact on the Gen Zeds.



Kate Bravery:

And the Gen Xers wise as well. So there really is something to



Kate Bravery:

this. And of course, it is cheeky, because actually, we



Kate Bravery:

believe that when you stay, you build social capital, when you



Kate Bravery:

stay, a lot of the psychological safety, you know, can be built



Kate Bravery:

up and are where we innovate, it doesn't pay to stay in your



Kate Bravery:

current role for too long. And Arkfall is for greater urgency



Kate Bravery:

in building more vibrant talent marketplaces, moving people



Kate Bravery:

around quicker. And dare I say, moving people out of fixed jobs



Kate Bravery:

into either flex or flow roles. What I mean by that is, a



Kate Bravery:

proportion of their time can be spent on learning or internal



Kate Bravery:

gigs, or fully flow roles. Because the reality is, we're



Kate Bravery:

literally running out of people, we don't have enough talent to



Kate Bravery:

meet our future needs. And that's without even putting on



Kate Bravery:

the demographic time bomb that is happening. And so we have to



Kate Bravery:

value our human resources a lot more than we have in the past.



Kate Bravery:

And we need to build more agile talent models, so they can



Kate Bravery:

contribute in more ways quicker. And you know what the



Kate Bravery:

interesting thing is, they stay longer when you do that, Oh,



Kate Bravery:

absolutely. One of the big reason they're leaving, is



Kate Bravery:

because they gotta wait a whole year until I can be considered



Kate Bravery:

for a promotion. I don't want this retrospective performance



Kate Bravery:

management engine dictating my future, I'd rather get out and



Kate Bravery:

do something else. We also see that many of the young people



Kate Bravery:

want to have gigs on the side. And there's some really



Kate Bravery:

progressive companies in the book that are figuring out how



Kate Bravery:

to do that, and how to reward loyalty. But yeah, it's it's one



Kate Bravery:

of those truths that many people in HR know, that hasn't figured



Kate Bravery:

out yet how to fix. And AI is actually playing a role in



Kate Bravery:

helping us kind of personalized packages and fix some of that,



Kate Bravery:

so that we don't get inequity between hire people who come in,



Kate Bravery:

and people who've stayed, as well as between the genders.



Susan Ney:

I think it's really important for organizations to



Susan Ney:

become more creative, and in figuring out those growth



Susan Ney:

opportunities. And I am going to be asking about AI a little bit



Susan Ney:

further on. So why don't we hold that that piece for a little bit



Susan Ney:

later? The the fourth truth, it talks about that purpose rules



Susan Ney:

and empathy wins. And you've talked a little bit about it



Susan Ney:

already about how critical it is for articulation of a purpose



Susan Ney:

that people can believe in. And the importance of alignment of



Susan Ney:

decisions with that purpose. Oh, how true that purpose and



Susan Ney:

cultural alignment have never been more important. Are you



Susan Ney:

seeing that that's finally being recognized and the work that you



Susan Ney:

do with with the organizations who work with



Kate Bravery:

you know, what, I actually believe we are seeing a



Kate Bravery:

big shift on this than we have in the past. We saw a bigger



Kate Bravery:

shift last year, when when the labor market was a little bit



Kate Bravery:

different. I think when the labor market when people don't



Kate Bravery:

trust the labor market and that they'll get another job, then I



Kate Bravery:

think it swings a bit more to the employer, but I think we are



Kate Bravery:

seeing really good strides on that one. We are seeing



Kate Bravery:

employees asking the companies to come off mute on what they



Kate Bravery:

stand for. We have seen that this year. executives have said



Kate Bravery:

the one area we have to make progress on is around ESG and



Kate Bravery:

sustainability reporting. And that was global. And that really



Kate Bravery:

surprised me because it does have a political undertone. Yes.



Kate Bravery:

And I also have heard anecdotally in the report that



Kate Bravery:

many managers say I have to be able to answer questions about



Kate Bravery:

what are we doing in the markets we operate? How much does the



Kate Bravery:

diversity of our workforce represent them? What is the



Kate Bravery:

gender balance in senior leadership? I get questions



Kate Bravery:

around our board diversity, I get questions on what we're



Kate Bravery:

doing around net zero. I don't know about you, I didn't ask



Kate Bravery:

that of a prospective employer. But that is the reality we're



Kate Bravery:

in. So I think the younger generation being as vocal as we



Kate Bravery:

started off this conversation, saying they are beginning to



Kate Bravery:

say, there's, there's nowhere to hide. Now you've had investors



Kate Bravery:

over the last few years really putting a focus on kind of the



Kate Bravery:

environmental side of ESG. They really switched attention now to



Kate Bravery:

the s. And so they're looking for more sustainable people



Kate Bravery:

models, they're looking at progress on di, they're looking



Kate Bravery:

at human capital disclosures around equity and fair pay all



Kate Bravery:

these topics we've just been talking about. That's put that



Kate Bravery:

on the corporate agenda. And I think that's quite exciting. The



Kate Bravery:

other thing is, young people want to be part of that. And so



Kate Bravery:

more and more, they're asking for proportion of their work to



Kate Bravery:

be in some of these social responsibility areas. And that



Kate Bravery:

also, I think, is giving some momentum to organizations on



Kate Bravery:

this agenda, we still got a long way to go. And don't get me



Kate Bravery:

wrong. But I do think how an organization translates its



Kate Bravery:

values into things like inclusive benefits, is a



Kate Bravery:

conversation that just wasn't happening five years ago, you



Kate Bravery:

know, what do we mean? What are we doing for same sex marriages?



Kate Bravery:

What are we doing for women's reproductive health? What are we



Kate Bravery:

doing with regard to living wage around the world? Do we care



Kate Bravery:

about these topics? And if so, what does that mean for the



Kate Bravery:

total reward package we offer? And I think that's exciting.



Susan Ney:

Also an opportunity for some of those creative



Susan Ney:

opportunities within organizations to involve



Susan Ney:

employees in in some of those reach outs, some of the



Susan Ney:

community engagement involvement. So very, very



Susan Ney:

positive send you as you say, the book has got a lot of



Susan Ney:

positives and lots of really great ideas. You talk a lot



Susan Ney:

about empathy and the book and the importance of it. And that's



Susan Ney:

about walking, understanding what it means to walk in someone



Susan Ney:

else's shoes. It seems that you found this to be a really



Susan Ney:

critical piece. And I think we're going to move into some



Susan Ney:

examples and some of the other truths, but talk a little bit



Susan Ney:

more about empathy and and how important that's been.



Kate Bravery:

But I think we all learn about empathy. During the



Kate Bravery:

pandemic, we started to see the person behind the machine, the



Kate Bravery:

job, the Zoom tile, and that was really positive. I also think



Kate Bravery:

executives learn to be humble and transparent, even when they



Kate Bravery:

didn't have the answer, or good things. Now, as we face economic



Kate Bravery:

headwinds and tailwinds, and we need to tighten our belts, we



Kate Bravery:

need to make sure that we've balanced that empathy with



Kate Bravery:

economics. And I think the two do go together. You just



Kate Bravery:

mentioned there about, you know, we've talked about ESG and Dei,



Kate Bravery:

you know, we've got to make sure that we're not just a fair



Kate Bravery:

weather organization, and we invest in those things when



Kate Bravery:

we've got abundance, and we pull back on them when we don't,



Kate Bravery:

that's a real risk for your talent, attraction and



Kate Bravery:

retention. You know, therefore, balancing economics and empathy,



Kate Bravery:

for me is saying, every time we talk about our corporate goals,



Kate Bravery:

it's not just our profit, and our revenue goals we talk about,



Kate Bravery:

we talk about what are our goals with regard to society, to the



Kate Bravery:

environment, to employees to customers, and making firm



Kate Bravery:

commitments on them in exactly the same way we will on our



Kate Bravery:

financial areas. We did some work a number of years ago,



Kate Bravery:

which is in the book with the World Economic Forum on what



Kate Bravery:

constitutes good work, and urging companies to set bold



Kate Bravery:

goals. By 2030. We will upskill X employees to keep them



Kate Bravery:

employable. By 2035, we will ensure flexible working for all,



Kate Bravery:

by 2025. We will ensure living wage by all these are some of



Kate Bravery:

the commitments that I think help organizations deliver on



Kate Bravery:

that promise of stakeholder capitalism. Hold them



Kate Bravery:

accountable for for making sure. And I know we're going to touch



Kate Bravery:

on that. As we bring in new opportunities with AI. They



Kate Bravery:

actually benefit the humans in our organization, and benefit



Kate Bravery:

society. And I think keeping an eye on that is more important



Kate Bravery:

now than it's ever been. So I do think balancing economic and



Kate Bravery:

Empathy means some tough work about building in those other



Kate Bravery:

goals into your life. In else, and galvanizing the organization



Kate Bravery:

to make progress on them in the same way that we have in the



Kate Bravery:

past on the purely corporate or shareholder agenda.



Susan Ney:

Just for our listeners, the good work



Susan Ney:

framework, as outlined by the World Economic Forum lists five



Susan Ney:

elements of what they term good work, it's probably a good good



Susan Ney:

place to insert this. These being and they are wonderful, a



Susan Ney:

healthy, equitable, resilient and human centric future of



Susan Ney:

work, respecting fundamental rights across in person hybrid



Susan Ney:

and virtual work for all workers. That's a pretty



Susan Ney:

wonderful thing to aspire to.



Kate Bravery:

It is and I know that there's about 30 companies



Kate Bravery:

that have signed up with goals on there. And there's some



Kate Bravery:

really innovative ones in the in the health and wellbeing space



Kate Bravery:

where people have said, year on year, we want to reduce stress



Kate Bravery:

related illnesses by one or 2%. And when we've got non



Kate Bravery:

communicable diseases rising, we've got the stress incidences



Kate Bravery:

that we were talking about earlier, we've got young



Kate Bravery:

generations impacted by physical and mental health. sending some



Kate Bravery:

of those bold goals I think, demonstrates that you care back



Kate Bravery:

to what builds trust, what ensures that you don't get quiet



Kate Bravery:

quitting, it's all the things we've just been chatting about.



Susan Ney:

And it's the alignment to, you know, setting



Susan Ney:

a purpose and making decisions that are actually consistent.



Kate Bravery:

Make sure that the EVP promises, actually the lived



Kate Bravery:

experience, and that is really important, and that it's



Kate Bravery:

congruent between your customer brand experience and your



Kate Bravery:

internal brand experience. And there's some good examples in



Kate Bravery:

the book of I think, who's getting that right. And where



Kate Bravery:

there might be some some misses. Because, you know, we live in a



Kate Bravery:

transparent social media world, you know, people sniff that out



Kate Bravery:

pretty quick. Yeah,



Susan Ney:

absolutely. And it's something that people talk about



Susan Ney:

around the water cooler and the pubs. So it's, it's the



Susan Ney:

transparency is certainly broader with with what the



Susan Ney:

reality is. The next truth is trust and accountability. We've



Susan Ney:

talked about about that. The importance of that delivering



Susan Ney:

psychological safety, the climate of learning innovation,



Susan Ney:

I think we've probably touched on that sufficiently. So I'm



Susan Ney:

gonna move to the sixth truth, which talks about the new rhythm



Susan Ney:

of work. And I, there were a couple of points under this



Susan Ney:

truth that I want to delve into. And again, we've touched on it,



Susan Ney:

but I want to go deeper, that if we want to inspire the next



Susan Ney:

generation, in our workplaces, we need to redesign workplaces



Susan Ney:

around their diverse needs and interests, tackling head on what



Susan Ney:

demotivates them disengagement and disengages them, and you



Susan Ney:

talk about the need to flex loudly. I love that term. And I



Susan Ney:

think you've you've talked about flex what's flex loudly? And



Susan Ney:

this individual interests being critical importance. And again,



Susan Ney:

there's that empathy piece that comes into it, because it's



Susan Ney:

about recognizing what those are for the individual. Yes, what's



Susan Ney:

flex loudly and an example of an exam. That's done effectively.



Kate Bravery:

You know, I think, Gosh, we've all been obsessed



Kate Bravery:

with flexible working, have returned to Office ever since



Kate Bravery:

the pandemic period. You know, first, that wonderful digital



Kate Bravery:

experiment, where before the pandemic, very few leaders



Kate Bravery:

thought we could ever work remotely, and then their eyes



Kate Bravery:

were opened, and then none of us wanted to come back. You know, I



Kate Bravery:

know I'm only talking about a segment of society here. But



Kate Bravery:

boy, we've been on a journey on this. And you're right, flexible



Kate Bravery:

working does relate to some of the other topics we've talked



Kate Bravery:

about, such as trust and just getting enough agility into our



Kate Bravery:

workplaces. And in the book we talk about when we consider



Kate Bravery:

flexible working, let's move away from just talking about



Kate Bravery:

where you work, because it's not about being on site, off site or



Kate Bravery:

hybrid, particularly as we want to get flexible working



Kate Bravery:

happening for non knowledge workers and frontline workers



Kate Bravery:

who are pretty fed up during the pandemic didn't have that



Kate Bravery:

option. You know, and we in the book introduced the six



Kate Bravery:

dimensions of flexible working that we have Mercer evaluate



Kate Bravery:

each jobs potential on and AI is a big part of that how if we



Kate Bravery:

look at how tasks could be allocated to AI, you could



Kate Bravery:

actually reduce certain dependencies and allow for more



Kate Bravery:

flexible working, but the flex loudly is whatever your company



Kate Bravery:

policy is. If there are times when you are flexing out of



Kate Bravery:

work, be because, you know, you like to take Friday mornings off



Kate Bravery:

to play golf. And you know, you've worked that into your



Kate Bravery:

schedule, and that's fine. Talk about it, you know, share with



Kate Bravery:

people that you're doing that if you are working a full shortened



Kate Bravery:

week where you've taken a 20% pay cut or a 10% pay cut, and



Kate Bravery:

you're doing a nine day fortnight, don't hide that I



Kate Bravery:

think what's been happening is we've got lots of exceptions.



Kate Bravery:

And there are exceptions for very good reasons, but no one is



Kate Bravery:

talking about it. And then you have a situation of the haves



Kate Bravery:

and have nots, and people don't really understand why. What this



Kate Bravery:

period has forced us to do is to set some really good rules and



Kate Bravery:

expectations about when you need to be in the office, when you



Kate Bravery:

need to be out of the office, which jobs should flex which job



Kate Bravery:

shouldn't flex, how we can think about the how work is being done



Kate Bravery:

and who does the work, and shifts and sheduled. You know, a



Kate Bravery:

lot of the things that went out of fashion, like job sharing



Kate Bravery:

really support people with children at home. The



Kate Bravery:

opportunity to go down to a three day workweek really



Kate Bravery:

supports people who want to phase retirement, there are lots



Kate Bravery:

of benefits of thinking really creatively, as opposed to the



Kate Bravery:

more Sledgehammer approach. And here's what's interesting this



Kate Bravery:

year, in our global talent trends study, we asked how many



Kate Bravery:

companies last year made changes to flexible working and how many



Kate Bravery:

more make changes this year. Spoiler alert, about half of



Kate Bravery:

still making changes. So we haven't landed. But 32% went



Kate Bravery:

towards more flexible working and 10% encouraged on site. And



Kate Bravery:

we asked the 32 why? And they said because it's driving up



Kate Bravery:

productivity, and it's increasing employee engagement



Kate Bravery:

back to that quit quitting. That one ones that said they're



Kate Bravery:

encouraging more on site said it's because our people aren't



Kate Bravery:

learning the corporate behaviors they need. Our managers have



Kate Bravery:

difficulty managing remote and hybrid teams, we've had an



Kate Bravery:

increase in mental health issues. And we're worried about



Kate Bravery:

cyber risk. And I think I think that just shows that you haven't



Kate Bravery:

got it right. And we need to invest more in managers in



Kate Bravery:

having a constant conversation around flex working, because



Kate Bravery:

what what I wanted six months ago was different to what I want



Kate Bravery:

now. And it's gonna probably be different in six months time.



Kate Bravery:

The companies that are getting it right, are recognizing it's



Kate Bravery:

not a once and done, it's nuanced to the job, and what how



Kate Bravery:

you show up in the job. And it might be influenced by people's



Kate Bravery:

life stages and the lifestyle contract that they want.



Susan Ney:

Yes, yes, yes. And yes. Those those those critical



Susan Ney:

conversations, and I love that the new generations in



Susan Ney:

particular are insisting that that we actually have those.



Susan Ney:

Yeah.



Kate Bravery:

Before we're asking them, which I think is



Kate Bravery:

good, because we're not playing catch up the boy, it can be



Kate Bravery:

overwhelming.



Susan Ney:

Yeah, it can. And that, you know, I certainly feel



Susan Ney:

for people who are over seeing people, because if you're not



Susan Ney:

provided those skills, of having those kinds of conversations of



Susan Ney:

recognizing that those conversations are really



Susan Ney:

important, which certainly wasn't in any of the accredited



Susan Ney:

education that that I received. And I suspect that that it



Susan Ney:

probably, I know it's gotten better. So those are also



Susan Ney:

positives. Just continuing to think about the whole



Susan Ney:

individualization you speak about what you term as a



Susan Ney:

principal agent being an important stakeholder because of



Susan Ney:

course, there's many stakeholders and all of the



Susan Ney:

stuff that we're talking about. Now, as I read the section like



Susan Ney:

the Union came to mind. And my involvement with unionization is



Susan Ney:

that it's all about the collective. It's not about



Susan Ney:

individual interests. Have you found in your work that unions



Susan Ney:

are starting to become more like recognizing more of that some of



Susan Ney:

the old historic rote step seniority? Not paying attention



Susan Ney:

to individual it's all about the collective is starting to change



Susan Ney:

to this people age new reality.



Kate Bravery:

I think you're absolutely right, Susan. We do



Kate Bravery:

need to evolve, how we interact with work councils and unions



Kate Bravery:

around the world. And they need to evolve how they work with us



Kate Bravery:

because we've got a talent crisis coming. We've really



Kate Bravery:

struggled to meet employees expectations around the world on



Kate Bravery:

pay, given the cost of living crisis. We've got people going



Kate Bravery:

to stripes because Because of AI coming in and infringing the



Kate Bravery:

copyrights on their work, or disrupting their work,



Kate Bravery:

livelihood because of the opportunity to do more platform



Kate Bravery:

business. So we are rife with conversations. And one of the



Kate Bravery:

things I benefited from on writing this book is having



Kate Bravery:

people from different parts of the world. So Ilya bionic, who's



Kate Bravery:

the president of Korea, Mercer is based in the US. And chi



Kate Bravery:

Anderson, who leads on transformation in Europe is



Kate Bravery:

based in Germany. And it was just wonderful comparing Germany



Kate Bravery:

and the US. And it's interesting, because in Germany,



Kate Bravery:

we see that we look pay disparity between new hires, and



Kate Bravery:

legacy, minuscule, because of the work councils. You know, in



Kate Bravery:

the US, do we have investors in the US saying, this hiring, and



Kate Bravery:

then riffs and then hiring and then riffs, is actually not the



Kate Bravery:

most respectful way to manage talent, and actually, is a



Kate Bravery:

signal that maybe you don't have a sustainable people model, you



Kate Bravery:

don't see that in other parts of the world where it's more



Kate Bravery:

difficult to let people go. Now, there's the flip of that. You've



Kate Bravery:

also got some of those in more ageing economies, where we've



Kate Bravery:

got to bring more vibrance, and we've got to be able to make



Kate Bravery:

changes more quickly, because employees, the individualistic



Kate Bravery:

piece you were talking about is demanding it. And so I think



Kate Bravery:

both parties are recognizing that if we're going to bring the



Kate Bravery:

agility into our talent models we need, we need a different way



Kate Bravery:

of working together. Because you know, this year, although



Kate Bravery:

executives around the world are bullish on growth, I think got



Kate Bravery:

predicting, you know, 10 to 15%. top line, one in two says, we



Kate Bravery:

don't have enough agility in our talent models to deliver on that



Kate Bravery:

growth. And that is related to some of this rigidity, which has



Kate Bravery:

come from these long, protracted discussions on all aspects of



Kate Bravery:

work, and work negotiation.



Susan Ney:

Thank you. We're moving to AI. Choose seven talks



Susan Ney:

about skills being the real currency of work. Can you talk a



Susan Ney:

little bit about what you mean by skills? And let's move into



Susan Ney:

AI? What's the impact? You talked in the book about when



Susan Ney:

you your skills become devalued? By AI, that they also will take



Susan Ney:

a hit in adjacent fields. So over to you, let's let's get



Susan Ney:

into this very important. Development. Yeah, well,



Kate Bravery:

you're you're now on my favorite topics. So I am



Kate Bravery:

as fascinated as everybody else's on AI coming into our



Kate Bravery:

workplaces, and what will be the impact on the workforce, the



Kate Bravery:

future skills that is needed in that workforce, and actually how



Kate Bravery:

we will work together with more human machine teaming. And



Kate Bravery:

although I think we all agree that, you know, AI is not going



Kate Bravery:

to take away whole jobs. In fact, there's a really nice



Kate Bravery:

quote. I'm gonna forget the gentleman's name. There's a



Kate Bravery:

really nice quote by Stephen Baldwin. He said, AI won't take



Kate Bravery:

your job, but someone who knows AI Better with You probably



Kate Bravery:

will. And I think you're right is about the skill. In an even



Kate Bravery:

though, AI augments at the task level, our research shows that



Kate Bravery:

up to 80% of roles will be touched by AI. And what we saw



Kate Bravery:

in our research is executives, are expecting some real



Kate Bravery:

productivity loss by bringing AI into the firm, the majority of



Kate Bravery:

them think it's going to be at least 30%, which is staggering.



Kate Bravery:

And employees are worried about what does that mean for me? Are



Kate Bravery:

you going to expect me to work harder, because quite frankly,



Kate Bravery:

I'm already feeling depleted, distracted, exhausted. And so I



Kate Bravery:

think we do need to kind of bridge that knowledge gap so



Kate Bravery:

that employees know, how are you bringing AI into the firm? What



Kate Bravery:

will be the likely impact on my future job? And to your point,



Kate Bravery:

what are the skills that I need to stay relevant and to stay



Kate Bravery:

employable over the longer term? And I think some companies do a



Kate Bravery:

really good job in having that conversation with their



Kate Bravery:

employees, and they're much more transparent about AI and future



Kate Bravery:

skills, and others. There's just a void. And of course, when



Kate Bravery:

there's that void, people get uncertain about their job



Kate Bravery:

prospects. And you and I know when people get concerned about



Kate Bravery:

their future job prospects, they play it safe. And then we don't



Kate Bravery:

get the innovation And the boldness and the curiosity that



Kate Bravery:

we actually need to usher in where we could be in the future



Kate Bravery:

of work. So there is a lot really going on on on the AI



Kate Bravery:

front, that that will impact jobs and livelihoods. And I



Kate Bravery:

think the most important thing for everybody in the call is to



Kate Bravery:

be in that conversation. You know, if you're in HR, listen to



Kate Bravery:

the HR practitioners that are experimenting with AI and hear



Kate Bravery:

how they're doing it. Be curious about it, play with chat, GPG if



Kate Bravery:

you're not using it, at least on a weekly basis, and for



Kate Bravery:

employees, challenge yourself, you know, what are the new



Kate Bravery:

skills coming into my industry? And where do I sit compared to



Kate Bravery:

those skills? And if the future job I hope to have disappears?



Kate Bravery:

What are two different skills? One of the things that I really



Kate Bravery:

like that the Singapore government does really well, now



Kate Bravery:

Singapore, smaller country, so I understand that they have a



Kate Bravery:

Skills Council, the on LinkedIn published what skills I can



Kate Bravery:

become more in demand. So play a real premium, because they're



Kate Bravery:

very specialist, and what skills actually allow people to do



Kate Bravery:

multiple jobs. And I love that because they want to give a



Kate Bravery:

learning account for everybody to spend on training as they



Kate Bravery:

like, it's direct to employee direct to individuals, not



Kate Bravery:

through the company, but that allows individuals to say, Do I



Kate Bravery:

want to learn really highly specialized skills and go for



Kate Bravery:

gold? Or do I want to learn skills that allow me to do lots



Kate Bravery:

of different jobs, but I love the power that it gives to



Kate Bravery:

individuals in that market to control their future? And I



Kate Bravery:

don't feel we have that everywhere around the world?



Susan Ney:

No, and I think there's a lot of people that



Susan Ney:

really struggle with sort of knowing or knowing where to go



Susan Ney:

for that kind of information, and that our organizations could



Susan Ney:

be doing a much better job in providing that kind of guidance.



Susan Ney:

Yeah.



Kate Bravery:

No, I was gonna say, I think the imperative is



Kate Bravery:

now this whole movement away from jobs to skills powered



Kate Bravery:

organizations, is picking up pace. This year, the amount of



Kate Bravery:

companies that invested in talent, insight, tools, talent,



Kate Bravery:

marketplace, scope, tools, scraping your background to make



Kate Bravery:

judgment on what skills you have, or you don't have, is a



Kate Bravery:

train that is running. And I think individuals need to take



Kate Bravery:

control over that narrative as much as they can. Me leaning in



Kate Bravery:

making sure the right content is on LinkedIn, using chat GPT to



Kate Bravery:

say, what skills should I have in my job? What are the best



Kate Bravery:

people in my job? Have? You know, what are two or three



Kate Bravery:

potential jobs? If you have these skills? You know, getting



Kate Bravery:

a quick yourself? Because I agree with you, some companies



Kate Bravery:

are lagging on communicating where the future is headed, and



Kate Bravery:

what skills will be needed



Susan Ney:

those critical conversations again? Yeah,



Susan Ney:

absolutely. And that we all have to be lifelong learners. It's



Susan Ney:

not about getting a degree. And you know, that's, that's it,



Susan Ney:

I've got my I've got my education, I don't need to do



Susan Ney:

anything more. It's just that's not our world anymore. Hey, I



Susan Ney:

want to take us to some of this other talent GPT for HR



Susan Ney:

technology, given that this is about HR inside out, you talk



Susan Ney:

about it redubbed redesigned the experience of talent acquisition



Susan Ney:

and Talent Management for both users and for HR, can you talk a



Susan Ney:

little bit about the impact this is having and how it works?



Kate Bravery:

Yes, I think one of the exciting things that's



Kate Bravery:

come into the HR world, I think, pretty early has been how AI is



Kate Bravery:

being used to understand what skills are available in the



Kate Bravery:

talent marketplace, and understand what skills the



Kate Bravery:

people in our workforce have today. And that's allowing much



Kate Bravery:

better matching at a skills level to the tasks now on, you



Kate Bravery:

know, that can enable you to hire the right talent with a lot



Kate Bravery:

more confidence than we could in the future. But the bit that



Kate Bravery:

I've got really excited about is how that thinking is being



Kate Bravery:

implied is being turned in house. And it's being used to



Kate Bravery:

say, you know, if you have these skills, if you gather these two



Kate Bravery:

or three other skills, you'd actually have more opportunity



Kate Bravery:

to go into jobs in the future. And hey, here are a couple of



Kate Bravery:

internal gigs that can get you that experience because you



Kate Bravery:

mentioned there about training. We don't have time for training



Kate Bravery:

anymore. I think we've got to make sure that we are creating



Kate Bravery:

space for learning the skills of the next job in the jobs of



Kate Bravery:

today. And I think talent marketplaces, internal gigs,



Kate Bravery:

special projects, whether you do them using tech or not using



Kate Bravery:

Tech is a fantastic way that we can, we can build the skills



Kate Bravery:

that we need in the in the jobs that people are doing today. And



Kate Bravery:

again, it's what young people are craving as well. So I think



Kate Bravery:

AI being used to that's really exciting. The other piece that



Kate Bravery:

I'm seeing AI being used within that context, is actually



Kate Bravery:

matching people who are, who can be skills mentors, because



Kate Bravery:

they're really strong at a particular skill, or they've



Kate Bravery:

learned a particular technical skill with people who've



Kate Bravery:

identified that's a skill I need. And so I think that human



Kate Bravery:

matching, when you can match people up has really worked, I



Kate Bravery:

think, being able to also then link that to your LMS system,



Kate Bravery:

and have a much more connected up conversation between, I've



Kate Bravery:

got a special project over here and I need to fill it, this



Kate Bravery:

person needs to have, you know, these technical skills, these



Kate Bravery:

behavioral skills, and we'd love them to work in one function of



Kate Bravery:

our business and one particular location. Give me all the people



Kate Bravery:

who've got that, give me all the people who might be a retention



Kate Bravery:

risk, give me all the people who would benefit most from



Kate Bravery:

developing them, overlay them together. And then tell me how



Kate Bravery:

we get the best return for who we give that job to not just



Kate Bravery:

return for the organization, but return for the individual in



Kate Bravery:

terms of investing in their future. And that's what some of



Kate Bravery:

the generative AI overlay is allowing us to do. And isn't



Kate Bravery:

that wonderful, because you and I spent a lot of time on



Kate Bravery:

spreadsheets, looking at lots of different systems. And we



Kate Bravery:

wouldn't even want to ask an analyst to do that work, because



Kate Bravery:

it's a heavy lift. But that's what we want to do. We want to



Kate Bravery:

make sure that every opportunity isn't just filled today, but as



Kate Bravery:

a learning opportunity for someone for tomorrow.



Susan Ney:

It really is exciting. I mean, you referenced



Susan Ney:

spreadsheets, I've worked in organizations where those kinds



Susan Ney:

of things weren't even gathered. And so there, there would be no



Susan Ney:

opportunity of seeing that, you know, person X might be a great



Susan Ney:

mentor or person why has those skills, perhaps not being used



Susan Ney:

in their current position, but absolutely, could be, you know,



Susan Ney:

could be placed in something else that would give them a



Susan Ney:

growth opportunity.



Kate Bravery:

Yeah, and you're, you're at the mercy of your



Kate Bravery:

boss. If your boss was in a role where he was well networked and



Kate Bravery:

very visible, you might get great opportunities. If you



Kate Bravery:

weren't so lucky, your field of vision was also constrained. And



Kate Bravery:

I think what's exciting about this new technology is it



Kate Bravery:

doesn't just democratize opportunity, but it also



Kate Bravery:

increases visibility of your skills, motivations and



Kate Bravery:

capabilities. And I think that's exciting. Oh,



Susan Ney:

God, absolutely. Hate truth. A the supply is



Susan Ney:

unchained. How's that specifically related to what you



Susan Ney:

call the people age? Just really quickly? Well,



Kate Bravery:

actually, you know, one of the truths I think



Kate Bravery:

that we learned through the pandemic was, work can be done



Kate Bravery:

in ways it was never originally conceived to be done. And it can



Kate Bravery:

be done across cultural, temporal geographic boundaries.



Kate Bravery:

And as you start to explore that, you realize, wow,



Kate Bravery:

actually, we can think about our site selection in new ways, not



Kate Bravery:

being close to the customer, because that's maybe not our



Kate Bravery:

critical gap. But being close to where those skills are, those



Kate Bravery:

skills are at the right cost. And so that's really, you know,



Kate Bravery:

added a new dimension to sort of labor arbitrage, and a new



Kate Bravery:

dimension to how we can think about fueling our business with



Kate Bravery:

those really hard to get skills by maybe looking at untapped



Kate Bravery:

populations that have sort of skill adjacencies. And that's



Kate Bravery:

what we mean that supply is no longer chained to a job is no



Kate Bravery:

longer chained to a location. It doesn't even need to be chained



Kate Bravery:

to an organization. And so we talk a lot here about the



Kate Bravery:

opportunities of thinking about your talent supply chain,



Kate Bravery:

thinking about more network organizational structures with



Kate Bravery:

suppliers and customers. And so yeah, we want to encourage



Kate Bravery:

companies to embrace that. And to think about managing supply



Kate Bravery:

chain with the same level of diversity that they would their



Kate Bravery:

business supply chains to make sure that you don't get exposed



Kate Bravery:

by not developing the skills that you need for tomorrow.



Susan Ney:

Well, it's about being creative. I mean, we're



Susan Ney:

dealing with a skill shortage and that's not getting any



Susan Ney:

easier.



Kate Bravery:

Yes, necessity really is the mother of



Kate Bravery:

invention. Isn't that precious? Just going to increase as you



Kate Bravery:

know, we still grapple with labor petition petition, excuse



Kate Bravery:

me, as we grapple with labor petition with labor



Kate Bravery:

participation rates as we grapple with Labor potential.



Kate Bravery:

Yeah. As we, as we grapple with democratic. Yes, yeah. And that



Kate Bravery:

will only get more acute as we look at demographics. And



Kate Bravery:

especially if we aren't doing a good job of keeping some of our



Kate Bravery:

more tenured knowledge workers, as some of our research shows,



Kate Bravery:

we're not at the moment.



Susan Ney:

Thank you. Truth nine, intelligence is getting



Susan Ney:

amplified. And it's about having smarts, knowing where to go to



Susan Ney:

how to acquire what we need. We talked a little bit about that.



Susan Ney:

And how that has the opportunity to be an intelligence equalizer.



Kate Bravery:

Well, we talk a lot there about the use of large



Kate Bravery:

language models, obviously writing a book, when we wrote



Kate Bravery:

the book, we're halfway through the book, Gen AI burst into the



Kate Bravery:

scene. And we thought, Oh, is it a thing? I think it is. And then



Kate Bravery:

obviously, we have to rewrite the book. And in fact, we



Kate Bravery:

actually put the whole 10 truths into a large language model. And



Kate Bravery:

as the machine, if you'd read this book, how would you manage



Kate Bravery:

differently as a result, and for me, that was the first time I'd



Kate Bravery:

had a machine, give me advice about how to manage my team that



Kate Bravery:

was probably better than what I was intending to do on Monday.



Kate Bravery:

So that was a bit of an eye opener for me. And if you read



Kate Bravery:

if you buy the book, you can actually see that exchange,



Kate Bravery:

because we just put it in directly. But yeah, it's always



Kate Bravery:

a bit worrying when you write about AI a year before the book



Kate Bravery:

releases. But what we talk about there is, from those early



Kate Bravery:

lessons, what is the opportunity to bring human capabilities and



Kate Bravery:

machine capabilities together, because when you've got human



Kate Bravery:

intelligence, and machine intelligence, together, you get



Kate Bravery:

amplified intelligence. And I think we always knew that was



Kate Bravery:

coming back from Garry Kasparov. I don't know if you remember him



Kate Bravery:

when he was beaten by Big Blue at chess, I think it's back in



Kate Bravery:

the 80s. It he was, you know, he was knocked down by that. But he



Kate Bravery:

came back. And you know, he said, actually, the brightest



Kate Bravery:

chess grandmaster can't beat the computer. And the brightest



Kate Bravery:

computer can't, can't, you know, and the brightest chess master



Kate Bravery:

will struggle against the computer, and the grids, the



Kate Bravery:

computer that but what he also found was an average human with



Kate Bravery:

an average computer can beat them both. And it was the



Kate Bravery:

combination that gave the lift. And that actually should be a



Kate Bravery:

whole new form of chess, which, you know, is now commonplace.



Kate Bravery:

But what he was talking about there is to unlock that puts



Kate Bravery:

that human potential in a machine, augmented world, you've



Kate Bravery:

got to understand the process, you've got to understand how to



Kate Bravery:

work with the machine. And that's what we're doing. We're



Kate Bravery:

prompt engineering, as we are beginning to learn how to



Kate Bravery:

converse with machines. And that's going to get on steroids,



Kate Bravery:

when we get conversational AI, it's going to change the way we



Kate Bravery:

work, it will change jobs, it will change what we learn, it



Kate Bravery:

will change what we don't learn. And, you know, getting ahead of



Kate Bravery:

that, and experimenting that I think is one of the most



Kate Bravery:

important imperatives for HR today, it's not a digital thing,



Kate Bravery:

it's an HR thing, because it's about how humans will work. And



Kate Bravery:

the lift that will get by working with machines.



Susan Ney:

I just said I love the example you gave of even



Susan Ney:

within school system of teachers having to, you know, how do you



Susan Ney:

how do you tell whether or not this essay was written by the



Susan Ney:

student and and techniques that are needing to be put into



Susan Ney:

place? So similarly? Yeah, how do we work positively with this?



Susan Ney:

It's not going to go away.



Kate Bravery:

Now, let's see, I have two young children. I have



Kate Bravery:

a nine and 11 year old. And it's been fascinating, because, you



Kate Bravery:

know, during the pandemic, and just after the pandemic, there



Kate Bravery:

was all fear about because you got to submit three times once,



Kate Bravery:

once with with the chat GPT, once without and then once



Kate Bravery:

combined. All of that is dissipated there, I think,



Kate Bravery:

because there is a recognition. It's just a tool. It's a multi



Kate Bravery:

purpose tool. And my kids are actually got pretty savvy at



Kate Bravery:

saying, Yeah, that's rubbish mom. Obviously, sometimes they



Kate Bravery:

say that to me, but they're also saying, God to check GPT. And I



Kate Bravery:

am glad they're learning the lessons now. Because it is just



Kate Bravery:

going to be the way we work. But what I worry about is they're



Kate Bravery:

not doing this goes back to that very first trend. They're not



Kate Bravery:

doing the hard graft that you and I did. And the reason why I



Kate Bravery:

can look at an engagement survey or a personality profile or a



Kate Bravery:

comp sheet and go at something's off here is because I looked at



Kate Bravery:

lots of them as an analyst. And so that ability to thin slice



Kate Bravery:

and bring that wealth of experience to go that



Kate Bravery:

something's wrong there. They won't have that because they're



Kate Bravery:

not going to do that type of analytical work now. Would that



Kate Bravery:

bother them? so often Yes. But that's, that's something we've



Kate Bravery:

got to consider. Mm hmm.



Susan Ney:

Last truth, truth number 10. And I think it nicely



Susan Ney:

ties everything together is this sustainability starts with



Susan Ney:

people. And you stress that knowing what different people



Susan Ney:

want from the work experience is paramount. We've talked a lot



Susan Ney:

about that, especially if we don't want to find ourselves out



Susan Ney:

of people, we've talked about that. It's a big shift in my



Susan Ney:

experience of working within organizations, and how they



Susan Ney:

continue to function. And really is going to call for some pretty



Susan Ney:

big system changes. You talked in your book about the need for



Susan Ney:

deeper partnerships underpinned by mutual respect, humility,



Susan Ney:

transparency, I think we've talked about a lot of that. And



Susan Ney:

you've seen that start to happen in the examples that you provide



Susan Ney:

in your book. Any comments, on truth, and tam about



Susan Ney:

sustainability? And what what this is all I agree with you



Susan Ney:

comment,



Kate Bravery:

Susan, I do think it is a reset. But gosh, if



Kate Bravery:

there's ever been a time to make that reset, it's now we've just



Kate Bravery:

been talking about the opportunities afforded by



Kate Bravery:

generative AI. Most executives think is going to give a 30%



Kate Bravery:

productivity gain. And we have a choice. Do we take that



Kate Bravery:

productivity gain? And say, let's share it with all



Kate Bravery:

stakeholders, and maybe put investment for upskilling put



Kate Bravery:

investment for health and well being initiatives or return them



Kate Bravery:

some time in a four day workweek? Or do we flow it to



Kate Bravery:

the bottom line, and return it directly to shareholders. And if



Kate Bravery:

we fundamentally believe that the purpose of an organization



Kate Bravery:

isn't just to deliver profit, but to keep our people



Kate Bravery:

employable, to do good in the world, to make a difference to



Kate Bravery:

the environment, all the things that I think we should be



Kate Bravery:

focused on, and our young people want to see us focused on. I



Kate Bravery:

think there's, there's, there's pause, because this productivity



Kate Bravery:

game changer, and it gives us some space, it gives us some



Kate Bravery:

breathing room to maybe make this reset. Because if we don't



Kate Bravery:

meet that reset, and really think about what's the purpose



Kate Bravery:

of our organization, what do we want to do for all our



Kate Bravery:

stakeholders, we will just keep on the treadmill that we're on.



Kate Bravery:

And as we shared work is not working for everyone. One in



Kate Bravery:

four people don't want to work at all. And 40% believe that



Kate Bravery:

work is fundamentally broken. Because we hope to work, we get



Kate Bravery:

away with a lot. But this there is an opportunity to build more



Kate Bravery:

inspiring, more intuitive work environments. And it's a



Kate Bravery:

virtuous circle, because those are the ones that the best



Kate Bravery:

talent are going to flock to. They're the ones that the best



Kate Bravery:

talent are going to stay with and move forward. And yet in the



Kate Bravery:

book, we have some companies that's made that bold moves. I



Kate Bravery:

talk about the Patagonia book, which is Patagonia book, which



Kate Bravery:

is again, I talk about the Patagonia book, Let my people go



Kate Bravery:

surfing, where they need to go look to say, we are no longer



Kate Bravery:

delivering on our values, and they did a fundamental reset.



Kate Bravery:

And then they basically taught ethics to their workforce to



Kate Bravery:

make sure they could execute on it. We also talk in the book



Kate Bravery:

about Unilever who listened to the fact that many of their



Kate Bravery:

people wanted side gigs, or they were more tenured and wanted to



Kate Bravery:

have more time off, but they love being part of the



Kate Bravery:

organization. And they figured out how to give job security,



Kate Bravery:

compensation benefits, or some level of security and flexible



Kate Bravery:

working. I mean, they're the two awesome people. And so we're



Kate Bravery:

entering a world where there doesn't need to be these trade



Kate Bravery:

offs. But it does take some bold actions to reset. And honestly,



Kate Bravery:

I think HR is in the best position to lead the charge.



Susan Ney:

Thank you. One of the challenges and you spoke about



Susan Ney:

it right at the end of the book is organizations resistance to



Susan Ney:

change. And I think you've just given us two excellent examples



Susan Ney:

of organizations that have managed to make that change



Susan Ney:

stick successfully as we bring the podcast to a close, any



Susan Ney:

other thoughts on on that point? is the change in organizations



Susan Ney:

is always a struggle?



Kate Bravery:

Yeah. You know, people, although I do think



Kate Bravery:

people have more of a relationship with their



Kate Bravery:

organization, and they want to work for a brand that they're



Kate Bravery:

proud of that's really come through in the voice day. I also



Kate Bravery:

think people are inspired by people. And it does take a bold



Kate Bravery:

leader, to be convicted, that there is a different way to do



Kate Bravery:

things work could feel different work could look different. We



Kate Bravery:

could all be working different to pull the charge forward. I



Kate Bravery:

think if we keep tinkering around the outside with our



Kate Bravery:

reward our talent, I help them benefits. We don't make the



Kate Bravery:

world of HR particularly inspiring. And we miss this



Kate Bravery:

opportunity to inspire the workforce to be part of a big



Kate Bravery:

workforce revolution. And that, to me, is just such a lost



Kate Bravery:

opportunity. Yes, I think pushing our transformation



Kate Bravery:

agendas and our change agendas, when people are feeling fatigued



Kate Bravery:

and exhausted and distracted, is tough. But when you get it



Kate Bravery:

right, everything falls into place. And we've seen enough



Kate Bravery:

green shoots of companies being bold and challenging the way



Kate Bravery:

it's done, to give us confidence that the world of work that we



Kate Bravery:

experienced today shouldn't look like that for my kids.



Susan Ney:

Love it. And when you talk about both leader, we're



Susan Ney:

not talking the CEOs or the the the C suite executives. We're



Susan Ney:

talking you as leaders, overseeing people, and taking



Susan Ney:

the steps that are available to you being creative, being



Susan Ney:

curious, engaging, having those conversations. That's really



Susan Ney:

what leadership is about. And bold leadership is incorporates



Susan Ney:

much of what we've talked about. Kate, any last thoughts,



Susan Ney:

anything I've not thought to talk to you about or ask you



Susan Ney:

about before we close?



Kate Bravery:

Now, it's been an absolute pleasure speaking to



Kate Bravery:

you today, one, because I know you read the book inside out,



Kate Bravery:

because I'm worried about coming on. But to know, I think we've



Kate Bravery:

touched on so many points today. And you know, I hope we have



Kate Bravery:

managed to inspire people on the corm that there are some bold



Kate Bravery:

leaders and I agree with you, you know, it can be people right



Kate Bravery:

in their first or second job, that are challenging how we



Kate Bravery:

work, and they are figuring out ways to make work more



Kate Bravery:

exhilarating. And I want to be part of that journey, because I



Kate Bravery:

think it's really exciting. Oh,



Susan Ney:

me too. It's, it's it is exciting. And that's why I



Susan Ney:

loved your book. Oh my god. It's easy to read. It's well



Susan Ney:

researched. It just makes so much sense. And love the work



Susan Ney:

that you're doing with Mercer's the future of work. Wow, that



Susan Ney:

that's cool. I



Kate Bravery:

think it's a great talent Immerser, and two



Kate Bravery:

wonderful co authors to the book as well. So that's why it's so



Kate Bravery:

rich.



Susan Ney:

And I've worked with Mercer's within Canada, and



Susan Ney:

you're with a wonderful organization. So thank you,



Susan Ney:

Kate, thank you so much for making the time to be with us



Susan Ney:

here today. Have Kate shared with me, this has been a long



Susan Ney:

day for her with a number of these kinds of opportunities of



Susan Ney:

making a positive difference. So very much appreciate that you



Susan Ney:

said yes to this one.



Kate Bravery:

It's been great, thank you.



Susan Ney:

I've put your contact information in the shownotes to



Susan Ney:

the podcast if people would like to get in touch with you. And



Susan Ney:

certainly we'll put a link to the book if anyone is interested



Susan Ney:

in purchasing a copy. And again, as Kate alluded to, I took lots



Susan Ney:

of notes. There's so many honors. Thank you.



Kate Bravery:

Can I agree with you, we could have spent another



Kate Bravery:

two hours talking about that. And I'm impressed that you



Kate Bravery:

managed to get it in the time that we did. And, Susan, I look



Kate Bravery:

forward to the conversations offline with yourself and



Kate Bravery:

anybody else who wants to reach out on LinkedIn, you know,



Kate Bravery:

myself and my co authors got incredibly passionate about some



Kate Bravery:

of the things that we say in the book. They are bold, but



Kate Bravery:

hopefully will spark a conversation. But thank you all



Kate Bravery:

for listening. And thank you for inviting me on Susan.



Susan Ney:

Thank you. It is time for us to go to our listeners.



Susan Ney:

Thank you for listening in and remember, dare to soar because



Susan Ney:

we believe you can't it Susan and Kate signing out. Have a



Susan Ney:

great rest of the day everyone. Kate, it's been a pleasure.



Susan Ney:

Thank



Kate Bravery:

you. It's been lovely