In today's episode, Tara provides insight into how to keep customers even when they leave. An effective Offboarding strategy is just as important as onboarding a new customer. Do you spend time on this process? It will greatl...
In this episode, Tara shares the #1 strategy to ensure that you make sales when selling your online course experience or program because it is different than your traditional brick/mortar selling methods. If you are doing a l...
In today's episode, Tara shares a core business strategy that will make or break your business. I was talking to a business partner the other day and she mentioned, "I love to just implement and make things come to life". Thi...
In this episode, Tara answers a common question that most of her students have as they build their first online program/course experience. "Should I use Facebook Ads (or any ads) to promote my beta launch? Learn her answer to...
So often entrepreneurs choose tools out of convenience, by referral, or because they are free or the shiny new trend. While this may be the easy-in, in the long run it usually does not serve the customers well and becomes a g...
Catharine has spent the last 25 years crafting market research and consumer insights for Fortune 100 companies across the globe including Apple, Adobe, and Pepsi. Companies that are essentially doing the exact same thing we a...
In this episode, Tara brings you behind the scenes of a launch that was executed through imperfect action. She shares what worked, what didn't and the key lessons to remember when you are launching a new product/program.
In this episode, Tara sits down with Marie Mack to talk about how to supercharge your ability to help others and be more productive. About the Guest: Marie Mack is an online event strategist, customer journey expert, and busi...
In this episode, Tara recaps day 1 of Gamify My Course Camp. When you are building your online course, one of the key factors is how to add in more engagement and participation to retain your customers. Learn about the Course...
What brings you energy? What are you so passionate about that other people take notice when you’re talking about it? This episode we welcome another amazing guest speaker, Diane Rolston. Diane shares her own story of followin...
We are excited to bring you this encore presentation of one of our most popular episodes. We hope you enjoy! In this episode, Tara gives a few specific tips on how to gamify your course experience. Gamification is the act of ...
As you build a business, too often you can find yourself focusing on logos, websites and business cards. Although great for branding, you really need to be focusing on if your idea is viable, if there is a market for it and w...
One thing people often don’t talk about with running your business solo is the loneliness; the pressure and responsibility to make all the decisions, and the lack of support. Today we chat about the benefit of having a coach ...
For this episode of our Guest Speaker Series, we welcome Chelsie Hayes. Chelsie shares her story of how she started her own business and dives into the big picture of how courses can help elevate your business. There is an ab...
In this episode, Tara shares the first step AFTER the sale. Getting a new customer is great but keeping them actively involved in your program or course is even better. Find out the number 1 way to start the relationship stro...
The easiest (and cheapest) customer to acquire is an existing customer! Do you know the lifetime value of your client, their normal behavior in regards to your services, and how do you track it? That is valuable information y...
What is the ONE THING, that if your customers actually did, they’d be able to move on to the next step? Today we focus on the importance of anchoring your topics with action. Providing information to your clients does not equ...
Are you growing and scaling, but you’ve reached a point that is outside of that comfort zone and starting to lose clarity? Listen as Tara shares an activity for getting all the thoughts swirling around your brain out and orga...
Have an idea for a course and have tons of information for your clients? In theory that sounds like a combination for a great selling course. However, one common trap is providing too much information as it becomes a distract...
Junk drawers, we all have one but has your online course become one? You will continue to create content and assets after your course/program is created and selling, however if you don’t have a plan for that content resist th...
Can you ever introduce yourself too much? The answer is Yes! People who have bought your course already have some lever of know-like-trust with you. Introducing yourself, your background and credentials in every video will di...
Ever heard of Akashic records, or thought about your business as energy? Today we welcome the Founder of Akashic Knowing School of Wisdom, Lisa Barnett. Karma is our soul’s desire to learn and grow. Listen as Lisa shares her ...
