Episodes

069 - CEOs Know How to Leverage Coverage Docs and Locums – Interview with Dr. Jeffrey Langmaid
Nov. 3, 2020

069 - CEOs Know How to Leverage Coverage Docs and Locums – Interview with Dr. Jeffrey Langmaid

Why close your practice just because you can’t be there? The patients miss out on the care that they need. Your Team loses hours and income. The practice loses momentum – and you lose revenue. This is a Lose/Lose/Lose. There is a better way – and it is a best kept secret in chiropractic: The Covera…
068 - 2 Types of Associate Doctors – 67% of Associate Relationships Fail Because They Don’t Do This First Step
Oct. 27, 2020

068 - 2 Types of Associate Doctors – 67% of Associate Relationships Fail Because They Don’t Do This First Step

Are you thinking about hiring an Associate Doctor? STOP! Check out this episode first. Listen in as Dr.Stephen interviews Dr. Mark Mouw from Chiro Match Makers. Dr. Stephen and Dr. Mark both bring deep experience in the Associate Doctor space. Dr Stephen has had 39 associates go through the Remarka…
067 - Blood Typing Remarkable CAs – Three Key Components to Hiring the Right CA with Adriana
Oct. 20, 2020

067 - Blood Typing Remarkable CAs – Three Key Components to Hiring the Right CA with Adriana

Chiropractic Assistants make or break a practice. For you to have a durable business, you’ve got to get this right. In this episode you will gain insights from the CA recruiting expert and director of CA placement from Chiro Matchmakers. You cannot have a remarkable business without a remarkable te…
066 - The Analytics of Hiring – Interview with Dr. Allen Miner
Oct. 13, 2020

066 - The Analytics of Hiring – Interview with Dr. Allen Miner

Your people are your best investment. For the CEO, hiring should be systematized like all parts of your business. Imagine leveraging analytics and a proven system so that you hire with confidence every time. Getting the right people in the right role are two first steps to building a remarkable bus…
065 - Solving People Problems
Oct. 6, 2020

065 - Solving People Problems

If 90% of your problems are people issues, then 90% of your solutions are found on your accountability chart. Solving the downstream people problems requires going upstream to identify the cause. In this episode we identify the four critical questions every CEO needs to ask to solve the people puzz…
064 - The Vitalistic Party: Make America Healthy Again!
Sept. 29, 2020

064 - The Vitalistic Party: Make America Healthy Again!

As leaders we must stay relevant and leverage the cultural consciousness of the communities where we lead. What is your position? What do you stand for? Do you know your talking points? The 2020 election season is in full throttle and the eyes of the world are on America. How are you leveraging the…
063 - The Three Legged Stool of Results
Sept. 22, 2020

063 - The Three Legged Stool of Results

Becoming the CEO does not mean compromising patient care or outcomes, as a matter of fact it means taking your business to a higher level! Do you know the three legs that are guaranteed to Create Better Results, Generate More Referrals and Drive Better Retention? In this episode, we teach you the …
062 - The Ascension Plan
Sept. 15, 2020

062 - The Ascension Plan

Are you ready to turn your job into a business? Are you prepared to ascend from the owner operator to the CEO? In this episode, we discuss the three key positional transformations and the two steps everyone in your organization must take to transition from the build into the scale season successf…
061 - Retention as a Business Model
Sept. 8, 2020

061 - Retention as a Business Model

We don’t hope for retention, we plan for it. Retention is the best business model on the planet, and that’s why mastering the 3 parts to establishing retention in your practice is so important. Remember, people start chiropractic because they feel understood, they stay under chiropractic because t…
060 - Leading Through Crazy
Sept. 1, 2020

060 - Leading Through Crazy

Did you know the acronym “WTF” actually means, “Where’s The Focus”? In times of uncertainty, leadership is a premium. As the CEO, you are accountable to marshal the limited resources of your business, remember to focus where you have influence and your influence will grow. Focus means intentionall…
059 - How to 4X Your Vacations
Aug. 25, 2020

059 - How to 4X Your Vacations

Research shows that the healthiest, happiest, most successful human beings take vacations. Vacation for many business owners is the missing practice growth strategy. What if what’s holding your business back from growing to the next level is that you don’t take enough vacation? Our experience sugge…
058 - Your Stand IS Your Brand with Dr. Patrick Gentempo
Aug. 18, 2020

058 - Your Stand IS Your Brand with Dr. Patrick Gentempo

Dr. Patrick Gentempo is one of the most well-known and influential chiropractors in the world. He has helped shape modern chiropractic in the realms of the Science, Art and most notably, the Philosophy of Principled Chiropractic. His latest endeavor is his book, “Your Stand is Your Brand” - where h…
057 - The Business Optimization Trifecta
Aug. 11, 2020

057 - The Business Optimization Trifecta

Turning your job into a business sustainably demands that you make the shift from Owner Operator to the CEO. But OPTIMIZING your business will require two other key elements: your Office Manager must become the COO that “runs the business” – and having an Associate Doctor to help “run the practice”…
056 - The 3 E’s in CEO
Aug. 4, 2020

056 - The 3 E’s in CEO

What does it mean to be the CEO? (Hint: We’re not talking about the traditional “E” for “executive”). Turns out that the C“E”O means being the chief of three vital E’s of your business: Energy, Enthusiasm and Edification. Energy means setting and directing the energy of the business. Enthusiasm m…
055 Bear Attacks, Plane Crashes & Gun Fights – Why Heroes Need Chiropractic
July 28, 2020

055 Bear Attacks, Plane Crashes & Gun Fights – Why Heroes Need Chiropractic

Roger Sparks hates the term “hero” – but what else do you call a Silver Star recipient who served our country for 16 years as a Pararescueman – the highest level emergency responders in the world? Combat rescues, heavy fire, gruesome emergency care, bear attacks and plane crashes are the standard f…
054 - How to Create and Collect Ideal Patient
July 21, 2020

054 - How to Create and Collect Ideal Patient

Achieving remarkable retention means solving the value equation and transitioning from adjuster to leader. The leader has the ability to create value, deliver value, add value and capture value. Mission focused and purpose driven built upon the foundations of the art, science, philosophy, and busin…
053 - 6 Tools That Will Grow Your Business and Make You a Better CEO
July 14, 2020

053 - 6 Tools That Will Grow Your Business and Make You a Better CEO

A business managed by brute force will not work if you want to be a remarkable CEO and have a remarkable business. The CEO leads with leverage and makes decisions with one part gut, two part data. These 6 tools are designed to inform the CEO, and someone on your team must own them or else you will …
052 - Three Leadership Takeaways from the Last 12 Months
July 7, 2020

052 - Three Leadership Takeaways from the Last 12 Months

In this episode, we discuss the importance of codifying your message in times of prosperity to fuel greater growth. Learn more about how to communicate pivoting and adapting to your team in times of crisis, and how to declare wartime is over and return to peacetime strategy so that your team and cl…
051 - 3rd Tier Healthcare – The Blue Ocean Strategy
June 30, 2020

051 - 3rd Tier Healthcare – The Blue Ocean Strategy

This is about the message not the method. This is not a new idea; this is the big idea! A new framing. And remember, “Whoever owns the frame wins the game!” – Roberto Monaco
050 - How to Optimize Webinars to Drive Better Engagement
June 23, 2020

050 - How to Optimize Webinars to Drive Better Engagement

Most DCs are already SUPER-COMFORTABLE speaking in front of a crowd…right? ;) But many docs are finding out the hard way that speaking in front of a camera is a different deal entirely. Join Dr. Stephen as he and influential speaking coach and digital delivery expert, Roberto Monaco from influenc…
049 - Our Most Successful Clients are Doing These Six Things Right Now!
June 16, 2020

049 - Our Most Successful Clients are Doing These Six Things Right Now!

As we are now moving into peacetime – it’s time to plan, prepare, execute, assess, and answer these two questions: where did we win and what did we learn? It is remarkable what our most successful clients are doing to grow since Covid hit. Learn the common traits and characteristics of practices th…
048 - Growing Your Practice by Leveraging Webinars with Dr. Chad Woolner
June 9, 2020

048 - Growing Your Practice by Leveraging Webinars with Dr. Chad Woolner

How have you pivoted and adapted your marketing plan? Growing your business in the second half of 2020 and beyond will require integrating new strategies to effectively reach your community. During this episode, we will answer three critical questions for you: 1.) How do I get people to show up to …
047 - Marketing in a Post COVID World
June 2, 2020

047 - Marketing in a Post COVID World

This corona crisis is the 9/11 for this generation – life and business in a post COVID world will be different. Everything has changed. What group are you in doc? Are you waiting for things to pass? Are you doing things the same, or are you committed to pivoting and adapting to be better than ever …
046 - Let’s Get Ready to Start Marketing Again!
May 26, 2020

046 - Let’s Get Ready to Start Marketing Again!

Let’s get ready to start marketing again. Dr. Stephen and Dr. Pete unpack the 10 steps you need to do ultimately. It’s time for you to plan and prepare for starting marketing in a post COVID-19 world. We discuss creating your marketing plan, message, webinars, Facebook Lives and getting your digita…