306 - The Marketplace Is An Amplifier: Position Your Practice for Success (MAHA!)

Dr. Pete and Dr. Stephen reveal why chiropractic is perfectly positioned for today’s health-conscious, MAHA-culture and how to leverage growing demand. Learn why thinking bigger, acting faster, and focusing on resilience will help you serve more people—no matter the economic climate. Whether you're navigating abundance or scarcity, now is the time to step up and expand your impact.

In this episode you will:

• Discover how the marketplace (economy - good or bad) amplifies your message
• Why chiropractic care is more essential now than ever.
• Learn the difference between Supply and Demand issues—and how to prepare for both.
• Explore strategies to position yourself as the solution for today’s mental and physical health crises.
• Identify what needs to change to 2X your impact and serve your community more powerfully.

Episode Highlights

01:25 – Learn how the marketplace acts as an amplifier—it doesn’t change your message, it magnifies it—and why positioning is everything.

04:06 – Discover how your business may face either a supply issue (capacity) or demand issue (scarcity), and how both require different strategies.

07:58 – Hear why chiropractic has been and remains recession-proof—and why there’s never been a better time to serve.

10:20 – Understand how the Phoenix Plan’s three-phase framework—stabilization, reactivation, mobilization—can guide you through uncertain times.

13:25 – Consider what would break in your business if you 2x’d your demand and why now is the time to prepare for that level of growth.

16:17 – Learn why positioning yourself around nervous system expertise helps you stay relevant in any economic climate.

17:59 – Discover why you should aim to 2x your impact and how small thinking may be limiting your ability to lead and serve.

19:09 – See how today’s marketplace stress is creating opportunities in children’s mental health, and why chiropractors must lead.

20:37 – Hear the call to position chiropractic as a solution in the mental health movement and step forward as a trusted messenger.

23:01 - Dr. Pete is joined by Success Partner, Joe Hagan from Wealth Colony to unpack the future of financial innovation through blockchain. Discover  transformative strategies that can revolutionize customer engagement and loyalty with innovative rewards programs that boost patient retention. Tune in as we explore the intersection of technology, finance, and healthcare.

Resources Mentioned

Register Now for the TRP Conversion & Retention Immersion - June 6 & 7, 2025 in Orlando, Florida or June 27 & 28, 2025 in Sydney, AUS  - https://theremarkablepractice.com/upcoming-events/

To learn more about the REM CEO Program, please visit: http://www.theremarkablepractice.com/rem-ceo

For more information about Wealth Colony please visit: www.wealthcolony.com

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