May 22, 2022

Ask the Experts: Podapalooza Interviews-Ep: 094

Ask the Experts: Podapalooza Interviews-Ep: 094

Listen in to this special episode that I recorded live at the event, Podapalooza as four entrepreneurs share their expertise and insights.

Plus, I’ve got an amazing gift for you! Sign up for my FREE resource library it’s a full vault of resources for coaches. It’s called The Coaches Online Business Academy. https://stepintosuccessnow.com/pages/free

 

Featured on The Show: 

Mary Sloane:

Mary is a passionate speaker about how and why authors, speakers, and coaches with programs need to become Influential Influencers in their Space.

https://www.linkedin.com/in/mary-k-sloane/

Janelle Anderson:

Janelle is a Confidence Coach for women business owners and leaders helping them embrace their greatness and know their immense value so they can fully show up, stand up, and speak up in fearless confidence!

https://www.emerginglifecoaching.com/

Diann Alexander:

Diann is a Voice Teacher, Confidence Catalyst, Energy Codes® Certified Master Trainer, Amazon best-selling author, Leverage Your Expertise, and creator of Stage Confidence: Nervous to Noteworthy in 6 Weeks.

https://diannalexander.com/

Steve Lowell:

Steve is an award-winning, global speaker. For over 30 years, he has been training and mentoring executives, thought-leaders, and professional speakers worldwide to deliver high-impact keynote speeches, drive revenue from the platform, and build wealth through speaking.


Coaches Online Business Academy – a free resource library

Click here to learn how to apply to work with me

 

 

Transcript
Candy Motzek:

Hey welcome to sheet coaches coaches, I'm your

Candy Motzek:

host Kandi motsek. And I'm going to help you find the clarity,

Candy Motzek:

confidence and courage to become the coach that you are meant to

Candy Motzek:

be. If you're a new coach, or if you've always wanted to be a

Candy Motzek:

life coach, then this is the place for you. We're going to

Candy Motzek:

talk all about mindset and strategies and how to because

Candy Motzek:

step by step only works when you have the clarity, courage and

Candy Motzek:

confidence to take action. Let's get started.

Candy Motzek:

Hello, everyone, and welcome to this episode of she coaches

Candy Motzek:

coaches. Today is a special episode. It is packed jam packed

Candy Motzek:

with four different guests. Yes, four people, each of them

Candy Motzek:

completely unique, each of them with a completely different

Candy Motzek:

business. Now, these are all interviews that I did on the one

Candy Motzek:

day event called PATA palooza. I met so many interesting people,

Candy Motzek:

I learned so much, and it was refreshing, invigorating.

Candy Motzek:

There's nothing like getting together with a bunch of heart

Candy Motzek:

centered entrepreneurs and having great conversations. So

Candy Motzek:

here are four different people. Each of them, they get a brief

Candy Motzek:

introduction, we talk a little bit about their business and

Candy Motzek:

their approach, and then we wrap it up. Now if you look at the

Candy Motzek:

Episode notes, you are going to see each of those people, the

Candy Motzek:

ways of getting a hold of them, the ways of finding out more

Candy Motzek:

about what they do. I hope you enjoy this episode as much as I

Candy Motzek:

did creating it. And welcome to this episode of she coaches

Candy Motzek:

coaches, I am so pleased to welcome a guest today. I'm going

Candy Motzek:

to tell you a little bit about her. Now, here's the fun thing.

Candy Motzek:

This is one of this series of interviews that I'm doing part

Candy Motzek:

of a one day event called PATA palooza. And I have met some of

Candy Motzek:

the most amazing heart centered entrepreneurs, and this woman is

Candy Motzek:

no exception. So let me tell you a little bit about her. Her name

Candy Motzek:

is Diane Alexander. She is a voice teacher, a confidence

Candy Motzek:

Catalyst, and energy codes certified master trainer, Best

Candy Motzek:

Selling Author, she has just done everything. She's got such

Candy Motzek:

a wealth of knowledge. And let me read this to you. She

Candy Motzek:

empowers speakers, presenters and coaches to freely

Candy Motzek:

communicate their heartfelt message with confidence and

Candy Motzek:

authenticity. Diane, I'm so glad you're here.

Diane Alexander:

I am delighted to be here to Kennedy, I think

Diane Alexander:

we have a lot of things in common. And it's my great

Diane Alexander:

pleasure and actually joy to be able to assist people to do

Diane Alexander:

things that they didn't think that they could do. And when

Diane Alexander:

they do it, their eyes get so big their hearts up and up. I

Diane Alexander:

mean, that's like heaven for me.

Candy Motzek:

Yeah, yeah, I hear you. So I know you showed me

Candy Motzek:

already. Just as before we started recording that you've

Candy Motzek:

got your singing bowls here. So tell me about them. Tell me

Candy Motzek:

about what you do how you work with people. Just I want to know

Candy Motzek:

what all Oh,

Diane Alexander:

boy. Well, let's see, where shall we start?

Diane Alexander:

I know where we'll start. Let's start with the confidence piece.

Diane Alexander:

I like to go when right where the people get stuck the most,

Diane Alexander:

which is if you're getting ready to have an interview or a

Diane Alexander:

conversation that's a little scary, where you're getting

Diane Alexander:

ready to put your toe on the stage. And things are a little

Diane Alexander:

bit nervous about it. Something takes over sometimes from the

Diane Alexander:

stage fright, which is the fight flight and fright response and

Diane Alexander:

your neck tightens up and your chest goes down and the energy

Diane Alexander:

goes to your lips so that you can either run away as fast as

Diane Alexander:

you can, or put up your nukes, or hi please don't see me one or

Diane Alexander:

the other. None of them are going to help you get your job

Diane Alexander:

done. That's true. But there's a couple of little hacks that we

Diane Alexander:

can do to in that moment. Turn it around so you can only you

Diane Alexander:

only have to deal with that for a moment. So first, let's prove

Diane Alexander:

this to yourself. Time new neck you know your neck goes up into

Diane Alexander:

your head as tight as you can really get a tight knot. Try and

Diane Alexander:

inhale. It's really hard. Now do the opposite. Bobble your head,

Diane Alexander:

like those little bobble dolls people put on their dashboards.

Diane Alexander:

Yeah, with the hip bubbling put your hands on your belly and

Diane Alexander:

inhale through your nose. Notice it's way easier to get a deep

Diane Alexander:

breath. And when you have loosened the joint you've

Diane Alexander:

started to unlock The fight and flight response. So the trapdoor

Diane Alexander:

that shut you into a mute emergency mode now opens back up

Diane Alexander:

to creativity and connection. And when you breathe through

Diane Alexander:

your nose down into your belly, that activates the

Diane Alexander:

parasympathetic nervous system, which brings you back grounded,

Diane Alexander:

brings you back to the place of oh, here I am. I'm back. There

Diane Alexander:

are two other tools that I think I'm going to jump to one you

Diane Alexander:

asked about, because it's one of my favorites. Okay. Quartz

Diane Alexander:

crystal has long been used in electronics for decades, because

Diane Alexander:

it has such an even vibration that can depend on it for

Diane Alexander:

signals. We are also crystal in mostly water, it's crystal. And

Diane Alexander:

when we have a day where something's gone wrong or

Diane Alexander:

doesn't feel right, or our vibrations are a little wonky,

Diane Alexander:

they want to be even they want to be home. So when it's very

Diane Alexander:

much like when you go into a room and someone said a terrific

Diane Alexander:

mood, you want to go over there because they make you feel

Diane Alexander:

better. Or if somebody comes in is grumpy, you kind of don't

Diane Alexander:

think I want to go over there. But we feel it and in the same

Diane Alexander:

way that when we're a little bit off, we want to go toward

Diane Alexander:

normalcy. These beautiful crystal balls have the ability

Diane Alexander:

to bring us back to even so I'd like to give you an experience

Diane Alexander:

of them. earphones are good if you're on Zoom. But just notice

Diane Alexander:

in your body what you're feeling right now. Is there anything

Diane Alexander:

tight? Is there anything lumpy? Is there anything spacey just

Diane Alexander:

notice where it is? And then this your journey? No right now

Diane Alexander:

are on notice. Does this make a difference to center? Do you not

Diane Alexander:

center? Does it irritate you? Does it calm you? Where do you

Diane Alexander:

feel in your body? Sorry

Candy Motzek:

the last little end of the sound lovely.

Diane Alexander:

I know I hate to stop them. I want to stay

Diane Alexander:

quiet until the very end. Do you notice any change in energy? Or?

Diane Alexander:

Uh, yeah,

Candy Motzek:

always. And so, you know, for the listeners, I

Candy Motzek:

was sharing with Diana at the beginning of our conversation

Candy Motzek:

that it's been a busy day. And I was feeling kind of spacey. And

Candy Motzek:

so I would did some EFT tapping beforehand. But since then I've

Candy Motzek:

talked to three more people. And so just that in that instant of

Candy Motzek:

the sound of the bowl, suddenly, everything just moved back into

Candy Motzek:

that whole peaceful feeling. It's amazing how fast it moves

Candy Motzek:

and how fast we can change. And and I have to highlight that,

Candy Motzek:

yeah, you had a little bit of a bubble, you kind of clink the

Candy Motzek:

bowl and not, you know, but it's okay. It just it actually, you

Candy Motzek:

know, in some ways, it's perfect, because we can see how

Candy Motzek:

fast we can go into that place where we decide that we feel

Candy Motzek:

good. And we can feel it resonating in our body. And we

Candy Motzek:

can see how fast we can shift right? Like for us to notice

Candy Motzek:

that is an amazing thing to know that we have so much more

Candy Motzek:

capability than we might normally give ourselves credit

Candy Motzek:

for. Ah, I love that. And I can still feel I can still feel the

Candy Motzek:

sound. Oh, that's so cool. Wow. So totally how I work with

Candy Motzek:

people, I want to hear all about it.

Diane Alexander:

It's fun. I have all manner of things. I

Diane Alexander:

work with people summer one on one summer, or I have a core

Diane Alexander:

stage confidence nervous to Oregon six weeks, in which there

Diane Alexander:

are things that we study, but then you have the actual

Diane Alexander:

practice because it doesn't do any good in theory if you can't

Diane Alexander:

actually do it. And then there's practice places where you can

Diane Alexander:

work with it. And there are physical I took you through two

Diane Alexander:

physical things that we do there. mental, emotional and

Diane Alexander:

energetic. The sound for me goes through energetic at what if I

Diane Alexander:

there's one more favorite one about shifting energy because

Diane Alexander:

people don't think about it too much. But when I was a church

Diane Alexander:

soloist, I was the alto, Fred was the tenor. And good Fred

Diane Alexander:

would walk walk out on the pulpit where he was gonna go

Diane Alexander:

sing with his big choir room floaty. You could hear a pin

Diane Alexander:

drop. Everybody loved Fred. And you know, I was a fairly young

Diane Alexander:

singer just in college. And I said, Fred, how do you do that?

Diane Alexander:

What do you do? They just love you. And he said, I send them

Diane Alexander:

all love. I look at each out of each and every one of them. And

Diane Alexander:

I send them all love, and talk about pivotal things. That was

Diane Alexander:

really pivotal. Because my whole life had been here, I gotta give

Diane Alexander:

you what you want, I gotta give you what you want, I gotta give

Diane Alexander:

you what you want. And he didn't, it wasn't here, please

Diane Alexander:

like me, please like me, it was, I'm gonna send you love. I'm

Diane Alexander:

gonna send you love. And it was uncanny how the minute I came

Diane Alexander:

out and did that for the first time, you could feel the energy

Diane Alexander:

coming back from the people in my congregation, you could just

Diane Alexander:

feel that cycle of energy. And in that moment, everything

Diane Alexander:

shifted. So that's another quick thing you can do when you're

Diane Alexander:

nervous worrying about you send them love, even even at a

Diane Alexander:

difficult conversation you're going into, they're doing the

Diane Alexander:

best they can be, we're all doing the best we can. But these

Diane Alexander:

short little tools that we can use, I like to start with those,

Diane Alexander:

then we can work on the longer tools conference muscle, because

Diane Alexander:

it's like anything, it's a skill, it's a habit. You know,

Diane Alexander:

we just have so much fun, my backgrounds in theater and music

Diane Alexander:

and energy. And we have just so much fun. Because the Don't you

Diane Alexander:

find through play, we get a lot farther, because Oh, I'm not

Diane Alexander:

good enough monster Shut up.

Candy Motzek:

You know what's so neat, Diane, is that I teach a

Candy Motzek:

lot about confidence too. And it's nice to hear you describe

Candy Motzek:

the three F's, as well, I talk about the three F's, I actually

Candy Motzek:

add a fourth, but that's not neither here nor there. But what

Candy Motzek:

I think is really important is that the people who listen to

Candy Motzek:

this podcast, you might have heard me talk about this. But

Candy Motzek:

now you've heard it in a different way. And it's going to

Candy Motzek:

impact you in a different way as well. You know, the same truths

Candy Motzek:

about living in a body and how our body reacts when it

Candy Motzek:

experiences something that it considers stressful or

Candy Motzek:

dangerous. It's good to know that but if you don't do it,

Candy Motzek:

which is just exactly what you were saying. And you don't

Candy Motzek:

practice it, you don't notice the difference. And then the

Candy Motzek:

second thing that just I love this these little

Candy Motzek:

synchronicities that we've experienced today, I have a

Candy Motzek:

secret that I share with all my one on one clients. And I tell

Candy Motzek:

them that the one of the most important ways the most

Candy Motzek:

important things that they can do, as they're building their

Candy Motzek:

one on one practice is when they're sitting on a console

Candy Motzek:

with somebody, and they just love them. They just look at

Candy Motzek:

their face, and they love them, and they listen to them. And it

Candy Motzek:

is like to be validated to be seen to be heard is so important

Candy Motzek:

for people. And even if that person never decides to be your

Candy Motzek:

client, to know that they had five minutes even of being fully

Candy Motzek:

seen and loved and heard. It can change the trajectory of their

Candy Motzek:

life. So I just I'm so thrilled that you shared that with us

Candy Motzek:

because it was like, yes, that's exactly the kind of stuff that I

Candy Motzek:

talk about. It's so cool. And your way of saying it different

Candy Motzek:

than my way of saying it. And there's just there's so much

Candy Motzek:

possibility for us, right. So it's been brief, but it's time

Candy Motzek:

for us to draw our time to a close the people who are

Candy Motzek:

listening, there's going to be people who say, Ah, this, Diane,

Candy Motzek:

I have to find out more about her. How can they find out more

Candy Motzek:

about you? Where can they get in touch with you? Where can they

Candy Motzek:

see the kinds of things that you do?

Diane Alexander:

Well, the easiest way is to email Diane D

Diane Alexander:

I A N N No II alexan at Diane alexander.com, which is also my

Diane Alexander:

website, Diana alexandra.com. And later if you'd like I'll

Diane Alexander:

give you some links for two special gifts. And one is a PDF

Diane Alexander:

of the details on doing a really radiant performance. It's five

Diane Alexander:

off stage stage keys to onstage radiance. And if you follow

Diane Alexander:

them, it's in the details that really make it excellence. And I

Diane Alexander:

think I'll throw in a link for sound bath for your people. It's

Diane Alexander:

a recording of these beautiful babies. So just put it on your

Diane Alexander:

iPhone or something and when you're getting ready to go on to

Diane Alexander:

speech or something you can take it loosen your neck, take your

Diane Alexander:

nice deep breath and listen to your sandwich and go in center.

Diane Alexander:

Sending them love of course.

Candy Motzek:

Yeah. Diane, it's been amazing. I think we've only

Candy Motzek:

been speaking for about 10 or 12 minutes and you should aired two

Candy Motzek:

physical ways. You've given us a demonstration of the power of

Candy Motzek:

healing sound and the crystal bowls. You've given us an

Candy Motzek:

explanation about our fight and flight. You've covered so much

Candy Motzek:

in such a short time. And I love it. So thank you so much for

Candy Motzek:

joining listeners, you're going to be able to click through to

Candy Motzek:

those episode notes. You'll see Diane's email and a link to her

Candy Motzek:

website there as well. And also some information about how you

Candy Motzek:

can access those free gifts that she's offering. Diane, thank you

Candy Motzek:

so much. Again, it's been a pleasure. And I will talk to

Candy Motzek:

everyone next week. Bye bye. Hi friends and welcome to Chic

Candy Motzek:

coaches coaches. I am interviewing a most remarkable

Candy Motzek:

woman today. This is part of the series of interviews that I'm

Candy Motzek:

doing as part of PATA palooza. Now, if you guys have been

Candy Motzek:

listening to my podcast for a while, you're going to have

Candy Motzek:

heard some of these. We did these interviews on March the

Candy Motzek:

fifth 2022. And every conversation, every interview

Candy Motzek:

that I've had has been so different, and so magical, so

Candy Motzek:

I'm so pleased to share them with you. Now, let me tell you

Candy Motzek:

about this particular guest. Her name is Janelle Anderson, and

Candy Motzek:

she is a confidence coach for women, business owners and

Candy Motzek:

leaders. And she helps them to embrace their grace and their

Candy Motzek:

greatness and know the immense value that they have. This is so

Candy Motzek:

they can fully show up, they can stand up and speak up in

Candy Motzek:

fearless confidence. She discovered a path of deep

Candy Motzek:

healing and transformation in her mid 50s. And enabled her to

Candy Motzek:

finally break off the shame that had held her hostage from a

Candy Motzek:

deeply traumatic past. And since then, her newly released book,

Candy Motzek:

take center stage, his out on Amazon. I am so looking forward

Candy Motzek:

to this conversation with her. And I want her to tell us all

Candy Motzek:

about the book and it looks like I need to give me just a second

Candy Motzek:

here. We're just gonna leave this in because this is the kind

Candy Motzek:

of interview it is it's a casual conversation. Let me tell you

Candy Motzek:

this title again. So you can go to Amazon and check it out.

Candy Motzek:

Okay, take center stage, be the star of your own story. And the

Candy Motzek:

author is the woman that I'm introducing right now Janelle

Candy Motzek:

Anderson. Hey, Janelle, I'm so pleased to have you here on the

Candy Motzek:

podcast.

Janelle Anderson:

Hey, candy, I am super excited to be here with

Janelle Anderson:

you.

Candy Motzek:

So tell me about this book, tell me what is here.

Janelle Anderson:

This book was incubated. I have to say over

Janelle Anderson:

about four years, it asked me for four years to write it

Janelle Anderson:

basically, actually probably longer. But it took me four

Janelle Anderson:

years. It is partly my story. From over my journey, I should

Janelle Anderson:

say from a timid, traumatized woman who really was shut down,

Janelle Anderson:

didn't realize that though, I never thought of myself as

Janelle Anderson:

having been through trauma. It was just something I had done.

Janelle Anderson:

And so it was all my fault. And so I'd carried around this load

Janelle Anderson:

of shame for years and years, 30 years 30 plus. And when I

Janelle Anderson:

finally unpacked all of that, and processed through all of it,

Janelle Anderson:

I always say it was like the real me began to emerge out from

Janelle Anderson:

behind, behind the curtain out onto center stage. I sat there

Janelle Anderson:

one day, as I was thinking about my book, and in the middle of

Janelle Anderson:

writing it and I sat there one day thinking, I feel like I'm

Janelle Anderson:

taking center stage of my own life for the first time ever.

Janelle Anderson:

And I was 60 Something I mean, I was by the time I wrote the

Janelle Anderson:

book. So that realization was amazing. And I thought I

Janelle Anderson:

actually love who I am now. And I actually know who I am. And I

Janelle Anderson:

can come out on center stage, and just say here, I am not

Janelle Anderson:

ashamed, unapologetic, and just really happy with who I am. So

Janelle Anderson:

that journey was so powerful that I had to put it in a book.

Janelle Anderson:

And when I looked back through the years of journaling, I've

Janelle Anderson:

been journaling for 30 Some years through through this whole

Janelle Anderson:

time in my life from the time I was in my 20s When all this

Janelle Anderson:

stuff happened to in my 50s when I began to just wake up and be

Janelle Anderson:

aware and I was reading through years of journaling, seeing this

Janelle Anderson:

path, this journey of coming into my own and overcoming a lot

Janelle Anderson:

of things that had held me back and didn't and I didn't realize

Janelle Anderson:

it and coming out from behind that curtain and saying here I

Janelle Anderson:

am and really loving who I am and so out of that emerged this

Janelle Anderson:

what I call the star process, because I could identify phases

Janelle Anderson:

that I was going through that I had gone through. And so that is

Janelle Anderson:

what the book follows. It follows that journey. Each

Janelle Anderson:

chapter begins with one of my journal excerpts, and a quote

Janelle Anderson:

and a scripture. So it kind of sets everyone up for that

Janelle Anderson:

chapter, each of those four phases is kind of lined out. And

Janelle Anderson:

there's a workbook that goes with it. So anybody reading it

Janelle Anderson:

can kind of they can really embark on their own journey, and

Janelle Anderson:

do these exercises and begin to unveil their true selves as

Janelle Anderson:

well. And by the end of it, hopefully, they're out on center

Janelle Anderson:

stage of their own life as the star of their own story. So it's

Janelle Anderson:

part of my story, it's part self improvement, it's part spiritual

Janelle Anderson:

wisdom, it's part practical advice or guidance, all mixed

Janelle Anderson:

into one.

Candy Motzek:

Amazing, that sounds so cool. And I liked that

Candy Motzek:

there's a workbook to go through there. If you can see the wall

Candy Motzek:

behind me, you can just see some of the journals that I've been

Candy Motzek:

writing in, I go through about one of them once a month. So, so

Candy Motzek:

amazing to think that you've been journaling for so many

Candy Motzek:

years, and that, like, you know that your true self, your higher

Candy Motzek:

self, was actually writing this book all along. And, you know,

Candy Motzek:

putting those little breadcrumbs in place that you can take all

Candy Motzek:

of this knowledge that you've gained and create such amazing

Candy Motzek:

work about event. Can you tell us a little bit about the STAR

Candy Motzek:

method that you mentioned?

Janelle Anderson:

Sure. So S stands for stir up your soul.

Janelle Anderson:

And at the beginning of my I call it my waking up, I was in

Janelle Anderson:

my mid 50s, when I was really jarred awake. Because I

Janelle Anderson:

realized, holy cow 57 years just went by really fast. And I'm not

Janelle Anderson:

happy, I feel stuck. I'm not fulfilled, what am I going to

Janelle Anderson:

do? I need to do something. Now. It was this urgency. And it's

Janelle Anderson:

like, you know, when you're in a deep sleep, and your alarm goes

Janelle Anderson:

off, and you're like, just like, awake, and you're trying to

Janelle Anderson:

figure out where you are. That's what it felt like. And that set

Janelle Anderson:

me on this path. I decided in that moment, I'm going to find

Janelle Anderson:

out what it is. I am meant to do for the rest of my life. And I'm

Janelle Anderson:

going to pursue it I'm not going to let anything stop me or get

Janelle Anderson:

in my way. So when I began down that journey, I, the other part

Janelle Anderson:

of the stirring up your soul is saying yes. And I discovered

Janelle Anderson:

that I had been saying no to myself a lot. And so I began to

Janelle Anderson:

say yes, instead, yes, I'm going to pursue this yes, I'm going to

Janelle Anderson:

not settle anymore. And so then you're awake in the stirring up

Janelle Anderson:

of your soul. And you're starting to look at your life

Janelle Anderson:

and ask yourself those questions like, Who am I? And what am I

Janelle Anderson:

doing with my life? And where am I and what's happened to bring

Janelle Anderson:

me here, all those questions. And you began to really dig into

Janelle Anderson:

that. And for me, it brought me to the tee, which is tell

Janelle Anderson:

yourself the truth. So as I began to, like really look at

Janelle Anderson:

these things, that's when I realized, there's a lot in me

Janelle Anderson:

that's hidden away, stuffed away that I haven't dealt with that

Janelle Anderson:

I've tried to forget ever happened, but it's still

Janelle Anderson:

actually getting in my way. It's making me feel not very

Janelle Anderson:

confident. It's really affected my sense of self worth. And I

Janelle Anderson:

have avoided looking at all that stuff, because it's unpleasant.

Janelle Anderson:

And I really don't want to talk about it and look at it, but I

Janelle Anderson:

actually need to. And it was the best decision I ever made. So I

Janelle Anderson:

began to go through a process of just getting some counseling and

Janelle Anderson:

inner healing work. And just going back to the past that I

Janelle Anderson:

had tried to avoid unpacking it, talking about it. And seeing for

Janelle Anderson:

the first time that the shame that I had been carrying all

Janelle Anderson:

these years was really based on untruths, not truth, that there

Janelle Anderson:

was something wrong with me. And that's why I was drugged and

Janelle Anderson:

raped by some guy in college. And that's why I was trafficked

Janelle Anderson:

by my boyfriend, and all the other things that happened

Janelle Anderson:

because somehow I was defective. That had been a lie rooted in my

Janelle Anderson:

heart. So during this phase, I began to uproot a lot of those

Janelle Anderson:

lies and I began to challenge them and really begin to see the

Janelle Anderson:

truth for the first time ever, because I never thought I had

Janelle Anderson:

been raped. I thought it was my fault. I never thought of myself

Janelle Anderson:

as having been trafficked. I thought it was my fault. And

Janelle Anderson:

when that when I began to see all those things and just

Janelle Anderson:

literally lay on the floor and weep over that young woman

Janelle Anderson:

myself, whose youth had been basically stolen instead of

Janelle Anderson:

being ashamed of her, I began to embrace her with compassion. And

Janelle Anderson:

I began to see that even though it was hard, what I had gone

Janelle Anderson:

through was really hard it, it shaped me. And there were some

Janelle Anderson:

really good things I could take out of that it had strengthened

Janelle Anderson:

me and made me who I was. And I could take that and build on it.

Janelle Anderson:

And so that's a part of the truth telling, too. And there's

Janelle Anderson:

a whole chapter on forgiveness. Forgiveness is huge, and letting

Janelle Anderson:

go and really realizing that when you don't forgive you are

Janelle Anderson:

being held and attached to that event. And So forgiveness is for

Janelle Anderson:

you. So I went through all of that. And then, when I did that,

Janelle Anderson:

I began to realize that I was stepping up and speaking up in

Janelle Anderson:

places I never would have before I was coming out from behind the

Janelle Anderson:

curtain, I was like, feeling confident. And that's the A, and

Janelle Anderson:

that is like acceptance, you begin to accept who you are, for

Janelle Anderson:

all of you, all of you owning your story was huge for me.

Janelle Anderson:

I remember that being a huge realization that oh, that did

Janelle Anderson:

happen, and I need to own it. And so I've tried to ignore it.

Janelle Anderson:

And once I did, it began this process of really embracing

Janelle Anderson:

myself and loving who I am. And then that leads you into action.

Janelle Anderson:

So that's the second part of the A is action activation, I began

Janelle Anderson:

to do things, I began to take steps and try things and take a

Janelle Anderson:

chance and go for my dreams. Whereas before I never did. And

Janelle Anderson:

then that leads into the R, which is this full flow, it

Janelle Anderson:

stands for release the river, we have this river of our true

Janelle Anderson:

selves that flows, you know, you think of flow and power. And

Janelle Anderson:

Rivers, they, they carve out a path and they affect the

Janelle Anderson:

environment. And they bring life and there's this powerful flow.

Janelle Anderson:

And that's how it feels. Now that I'm in this place, it's

Janelle Anderson:

released its flow. It's the power of me being me. And so

Janelle Anderson:

that is the start process.

Candy Motzek:

Easy. Janelle. I love that.

Janelle Anderson:

I do so cool. Yeah, it's all along, you know,

Janelle Anderson:

in that workbook, there are different things that I have in

Janelle Anderson:

there, and they're very self reflective. It's not something

Janelle Anderson:

you can rush through. It's meant for you to sit with it, and

Janelle Anderson:

meditate and spend some time. It's not like, oh, well, I'm

Janelle Anderson:

just gonna check off these boxes.

Candy Motzek:

Right? Yeah. And I think that that's the thing with

Candy Motzek:

our personal work, you know, we've all got different things

Candy Motzek:

that we need to work through. But we're our society is so

Candy Motzek:

like, hustle action oriented. And so we think that then we

Candy Motzek:

should, you know, like you said, check the boxes hustled through

Candy Motzek:

all this and be done with that. And, you know, like, wipe our

Candy Motzek:

hands of it. But that's not how we clear and how we turn into

Candy Motzek:

turn into ourselves, like turn inward into ourselves, and then

Candy Motzek:

grow from there. So thank you for sharing that with us. This

Candy Motzek:

amazing. So I wonder if I have any other questions for you

Candy Motzek:

before we wrap up today? You know, I have no more questions.

Candy Motzek:

I just feel so complete with how you described your star method.

Candy Motzek:

And I know your book is amazing, and the workbook is gonna be

Candy Motzek:

just the best thing to go with it as well. It has been such a

Candy Motzek:

pleasure meeting with you. So anyone who is interested in

Candy Motzek:

connecting with Janelle, Janelle, how can they get in

Candy Motzek:

touch with you? Of course, they could go and get your book, but

Candy Motzek:

how else can they get more into your world?

Janelle Anderson:

Well, they can visit my website which is

Janelle Anderson:

emerging life coaching.com And they can always email me Janelle

Janelle Anderson:

at emerging life. coaching.com.

Candy Motzek:

That's amazing. So listeners, it's in the Episode

Candy Motzek:

Notes, you can just click through, you can click right

Candy Motzek:

through to her website. You could go and have a look at her

Candy Motzek:

book. And just if this spoke to you, and you just know that

Candy Motzek:

she's the kind of woman that you'd like to get to know a

Candy Motzek:

little bit more, I highly encourage you to click through

Candy Motzek:

and get to know her get into her world. Thank you so much for

Candy Motzek:

joining me Janelle. It's been such a pleasure. I have an

Candy Motzek:

interesting guest Her name is Mary Sloane. And I met her at

Candy Motzek:

that amazing one day event called PATA palooza. Now, let me

Candy Motzek:

tell you a little bit about Mary before we dive in. Mary is and

Candy Motzek:

honestly she is a spark of light. I seen her at a couple of

Candy Motzek:

events and I just she's the kind of person that just catches your

Candy Motzek:

eye. She is a passionate speaker about how and why authors and

Candy Motzek:

speakers and coaches need to become influencers in their

Candy Motzek:

space. It allows them to naturally charge more make a

Candy Motzek:

bigger difference as people listen to them differently, and

Candy Motzek:

then actually follow along with them. Mary interviews people on

Candy Motzek:

a live show that airs on Facebook, YouTube and LinkedIn,

Candy Motzek:

and is ultimately posted to her podcast called the inspirational

Candy Motzek:

influencer news, people making a difference. She is an

Candy Motzek:

inspiration to other aging folks. And it comes naturally to

Candy Motzek:

her. She's a senior, but she's not slowing down, not even a

Candy Motzek:

little. And she is constantly giving, helping and generously

Candy Motzek:

supporting others. She's essentially affectionately known

Candy Motzek:

as the techie grandma, and she inspires others to step out of

Candy Motzek:

their comfort zone and reach for their lofty goals, not stay in

Candy Motzek:

that old comfort zone. Mary, welcome. I'm so pleased to see

Candy Motzek:

you here. Tell me more about what you do.

Mary Sloane:

Well, I loved the idea of being the techy grandma,

Mary Sloane:

when somebody said that I'm like, watch, because, of course,

Mary Sloane:

I'm challenged by tech just like everybody else. But I will go

Mary Sloane:

conquer it, because Tech has to be at my whim, not at somebody

Mary Sloane:

else's, because that's how I can make a difference. And I, I'm

Mary Sloane:

here on earth to make a difference, you know, not just

Mary Sloane:

to kind of live. And I think that's really important. And

Mary Sloane:

that's what I want to offer to other people, too, is the fact

Mary Sloane:

that he doesn't matter. It's just a number, and I'm not. So I

Mary Sloane:

am however I am. And if I can run circles around people, 10

Mary Sloane:

years younger, 15 years younger, that's okay, by me. I work at

Mary Sloane:

it. I mean, there's things you have to do, you have to stay

Mary Sloane:

active, you have to stay connected, you have to stay up

Mary Sloane:

on what's going on in the world, what's new, what's exciting. And

Mary Sloane:

that's where I get my juice. And I think that that really can

Mary Sloane:

help other people. Because they, when they realize what a

Mary Sloane:

difference they really can make by daring to be an influencer.

Mary Sloane:

So really, when you get out there, and you're willing to say

Mary Sloane:

who you are, do what you do, make sure people actually

Mary Sloane:

understand what it is that you do, and how you can help them

Mary Sloane:

and you come across as really committed to helping them, then

Mary Sloane:

all of a sudden, the world opens up. And, you know, I really like

Mary Sloane:

to help people. I often say to people, well, when I sit in a

Mary Sloane:

Zoom meeting, and don't we all live on Zoom. I have press logos

Mary Sloane:

around me when I don't when I'm not on camera. So that

Mary Sloane:

immediately tells people she's different. I love to show people

Mary Sloane:

how they can have that difference making immediately,

Mary Sloane:

and how that can follow through with them and make them stand

Mary Sloane:

out in a crowd.

Candy Motzek:

I've got a question about influencer, just

Candy Motzek:

the word influencer? How would you define it?

Mary Sloane:

I would define influencer as someone making a

Mary Sloane:

difference in the world. And it's not a social media

Mary Sloane:

influencer. As far as I'm concerned. That's a bad rap on

Mary Sloane:

the word influencer. Because they have an audience that may

Mary Sloane:

follow them or may not follow them. You go through what I

Mary Sloane:

think are the bad parts of social media, where you garner a

Mary Sloane:

following, not real connections. And I think the connection is

Mary Sloane:

what's really important. And influencers, in my opinion,

Mary Sloane:

really value the connections, they want people to like them by

Mary Sloane:

being helpful, and being a system to others. And when

Mary Sloane:

that's your modus operandi, the world gets easier because people

Mary Sloane:

come to me.

Candy Motzek:

Yeah, and I think that that's really interesting,

Candy Motzek:

right? This. So this definition is, is different than a lot of

Candy Motzek:

the common terms in online business. And this idea of

Candy Motzek:

making an impact serving people going out to help people and

Candy Motzek:

then creating a business because of the relationship and the

Candy Motzek:

connections that you're making. And so, you know, when when you

Candy Motzek:

said this piece about well, then if you've only got 200 followers

Candy Motzek:

on LinkedIn, who's going to believe you but actually if you

Candy Motzek:

could influence like, actually connect and support 200 people,

Candy Motzek:

that's more than enough. What do you think?

Mary Sloane:

Well, it's true, that's more than enough. But it

Mary Sloane:

comes with a lot of people will reach out Want to connect with

Mary Sloane:

you? And they do have something that they'd like to sell you.

Mary Sloane:

Fair enough. That's it's a business platform. And they're

Mary Sloane:

not really open all the time to something else. That doesn't

Mary Sloane:

mean that I can't be friends with them. It doesn't mean I

Mary Sloane:

can't connect with them. I made CS muddy, I can refer them to,

Mary Sloane:

which is the whole purpose of LinkedIn in some respects is,

Mary Sloane:

who are you? And how can I help you and who can I refer you to.

Mary Sloane:

But there's a lot of fear around LinkedIn, I find in that people

Mary Sloane:

expect to be sold to. And so there's that what you have to

Mary Sloane:

overcome. And a lot of people that I connect with aren't

Mary Sloane:

necessarily my ideal target audience. I'll see if I can help

Mary Sloane:

them if I can great, if not their connection, and it adds to

Mary Sloane:

their credibility.

Candy Motzek:

Yeah, so a lot of the listeners that listen to

Candy Motzek:

this program, are successful in their life, and now they're

Candy Motzek:

transitioning into adding maybe a side business as a coach, or

Candy Motzek:

maybe they're going to move into being a full time coach,

Candy Motzek:

specifically with LinkedIn, and using your approach of

Candy Motzek:

influence, what would you suggest are the first steps for

Candy Motzek:

them to take?

Mary Sloane:

Well, first of all, as a marketer, because that's my

Mary Sloane:

background, and I've been marketing online for quite a

Mary Sloane:

while, is message Market Match, you have to know who you are

Mary Sloane:

speaking to. And you have to know what you are offering to

Mary Sloane:

them. Because everybody that I talked to who's relatively new

Mary Sloane:

to this whole world of online marketing, etc, goes, but I can

Mary Sloane:

help everybody. And that's what we think. But people can't hear

Mary Sloane:

that. Because if you have a message, and you go out there, I

Mary Sloane:

can help everybody. And people don't know whether you can

Mary Sloane:

really help them, there's a kind of disbelief about you can help

Mary Sloane:

everybody you don't know me well enough is is the to know whether

Mary Sloane:

or not you can help me. Whereas if I say, I help, you know,

Mary Sloane:

coaches, authors, speakers, now they know who I'm talking to.

Mary Sloane:

And especially when I add change makers, because I'm not helping

Mary Sloane:

just everybody, I'm looking for people who really want to stand

Mary Sloane:

out in the world, want to help make the world a better place.

Mary Sloane:

And so that, of course, helps me find the right audience.

Candy Motzek:

So knowing who you want to help, what exactly are

Candy Motzek:

the kinds of things that you can help them with, and then using a

Candy Motzek:

very clear message to make that connection so that they can

Candy Motzek:

actually start creating that relationship, the beginning of a

Candy Motzek:

building a little bit of trust, to create a further

Candy Motzek:

relationship? Yeah, yeah. Oh, I hear you. Wow, we've covered a

Candy Motzek:

lot. I really appreciate the time that you've spent, and I

Candy Motzek:

know that my listeners are going to get a lot out of it. Because

Candy Motzek:

so many of them are professionals, they definitely

Candy Motzek:

have presence on LinkedIn. And so your guidance is really going

Candy Motzek:

to be helpful. So people who have heard Mary, and if they

Candy Motzek:

want to find out a little bit more about you, what is the best

Candy Motzek:

way for them to get in touch? What is the best way to find out

Candy Motzek:

more about you?

Mary Sloane:

Sure. So it's linkedin.com forward slash i n

Mary Sloane:

forward slash marry dash k dash Sloan. And that spelled s as in

Mary Sloane:

Sam, L O A. N as in Nancy, E. And lots of times, swans now

Mary Sloane:

become a first name and doesn't have any on it. But mine's a

Mary Sloane:

last name and it has an E on it. Okay, awesome. Well,

Candy Motzek:

very, thank you. This has been great. It was so

Candy Motzek:

nice to meet you. And I know that there's lots of people that

Candy Motzek:

could really use this these thoughts about creating

Candy Motzek:

relationships to be influencing and be an influencer. And

Candy Motzek:

specifically on LinkedIn. Thanks again for your time. And welcome

Candy Motzek:

to she coaches coaches. So let me tell you a little bit about

Candy Motzek:

Steve, Steve and I have just met like, five minutes ago, were

Candy Motzek:

taking part in a really interesting event called PATA

Candy Motzek:

palooza. And here is some of what you need to know about him.

Candy Motzek:

So he is a Canadian, as EMI and he is an award winning global

Candy Motzek:

speaker and he's been doing this for over 30 years. He trains and

Candy Motzek:

mentor Here's executives, thought leaders and professional

Candy Motzek:

speakers around the world. He's got all kinds of accolades and

Candy Motzek:

letters behind his name. And you'll see them when you look at

Candy Motzek:

the Episode notes. But I'm not going to tell you those now. I

Candy Motzek:

think the most interesting thing is that he travels the world, or

Candy Motzek:

at least he did before COVID. And together with his wife,

Candy Motzek:

Jane, he travels the world they speak, they train, they mentor,

Candy Motzek:

and they help those people that they connect with. And of

Candy Motzek:

course, the people that that impacts through the spoken word.

Candy Motzek:

So welcome. I'm so pleased that you're here. Tell me about the

Candy Motzek:

kinds of things that you do.

Steve Lowell:

Sure. So as you said, my wife, Jane and I were

Steve Lowell:

traveling around the world, now we do it virtually. And we work

Steve Lowell:

with a number of different groups. But primarily, here's

Steve Lowell:

what we do is, you know, there's so many experts in this world

Steve Lowell:

and coaches are a big part of this, you know, this candy is, a

Steve Lowell:

lot of these coaches, they've got these great stories, this is

Steve Lowell:

some of the reasons why they come into coaching, they got

Steve Lowell:

great stories, and they got great experience, and they got

Steve Lowell:

great wisdom, and they want to take all of these things. And

Steve Lowell:

what they want to do is help people with what they've

Steve Lowell:

learned. And they'll do that through podcasts and through

Steve Lowell:

writing books and through speaking. And so what I do is I

Steve Lowell:

help them craft a message because a lot of them really

Steve Lowell:

have this massive story. And it needs to be condensed into a

Steve Lowell:

message that is digestible through all the different

Steve Lowell:

formats in which we share our messages. And so the primary

Steve Lowell:

thing that I do is I help experts, coaches, teachers,

Steve Lowell:

authors, entrepreneurs, help them craft the message that they

Steve Lowell:

need to be received by their audience in a way that the

Steve Lowell:

audience can receive it. So a lot of my clients have big

Steve Lowell:

stories, big, catastrophic events that may have happened in

Steve Lowell:

their lives, and they don't know how to craft and deliver those

Steve Lowell:

stories. So my job is to help them learn to craft those

Steve Lowell:

messages, position the audience so that the audience can receive

Steve Lowell:

those messages well, and then deliver those, those messages.

Steve Lowell:

And my clientele has gone from, you know, aspiring speakers to

Steve Lowell:

award winning national, international professional

Steve Lowell:

speakers and everything sort of in between. But it's sort of the

Steve Lowell:

messaging that really is where we focus on my wife, Jane is a

Steve Lowell:

mindset coach, she's known around the world as the seven

Steve Lowell:

figure mindset mentor. So she helps people develop the mindset

Steve Lowell:

and the belief system that they need to stand in front of an

Steve Lowell:

audience live or virtual, and actually release what's inside

Steve Lowell:

of them that they may have been holding back their whole lives.

Candy Motzek:

Wow, that's amazing. I love that. What an

Candy Motzek:

amazing partnership you have with your wife. So considering

Candy Motzek:

that most of the people who listen to this podcast are

Candy Motzek:

coaches, they're relatively new coaches, but they have

Candy Motzek:

experienced being successful individuals in their own right,

Candy Motzek:

what would be the first place that you would have them? Look,

Steve Lowell:

the first thing that I would have them do is

Steve Lowell:

look at how they're explaining what they do and who they are.

Steve Lowell:

Because there are some patterns that I see in not just coaches,

Steve Lowell:

a lot of entrepreneurs, but particularly coaches. And so

Steve Lowell:

I'll ask them questions like, you know, if there were 10 of

Steve Lowell:

you standing against the wall, why would I pick you? And there

Steve Lowell:

are certain answers that come up all the time. And there are

Steve Lowell:

answers like this, well, I've got a certain amount of

Steve Lowell:

experience, or I've got certain amount of education, or I've

Steve Lowell:

been there myself, you know, I have the experience that my

Steve Lowell:

clients have, I give great customer service. And those are

Steve Lowell:

very standard answers of differentiation. And the first

Steve Lowell:

thing I help them to do is understand that those are not

Steve Lowell:

differentiators. They might be selling features. But every

Steve Lowell:

other coach on the planet that they speak to is going to give

Steve Lowell:

some version of that same answer. So then they usually go

Steve Lowell:

to their story, they'll say, Well, nobody has my story. And

Steve Lowell:

and help them to understand that's true. Nobody has your

Steve Lowell:

story. But most of the other coaches have a story. And so

Steve Lowell:

they're claiming a story, which makes everybody kind of sound

Steve Lowell:

the same. So I try and shift their belief systems around

Steve Lowell:

differentiating themselves, and then help them understand that

Steve Lowell:

there's a different way to differentiate without using the

Steve Lowell:

same, you know, sales techniques, or the same sales

Steve Lowell:

processes as everybody else. So that's the first thing. Because

Steve Lowell:

if I don't give them that understanding first, then the

Steve Lowell:

messaging usually sounds the same as everybody else's. So the

Steve Lowell:

messaging has to be profoundly different from everybody else's,

Steve Lowell:

what I tell them is, you know, you don't have to be different

Steve Lowell:

from anybody else. You're a life coach, you don't have to be

Steve Lowell:

different from any other life coach, but you do have to appear

Steve Lowell:

to be different in order to stand out. So my job is to help

Steve Lowell:

them appear to be different. So the first thing that has to

Steve Lowell:

happen is they need to wrap their mind around that concept.

Candy Motzek:

So appearing to be different. You know, and when I

Candy Motzek:

think of coaches, you know, coaches, it's kind of an odd

Candy Motzek:

name, coaching skills. Now there's an important thing. But

Candy Motzek:

being a coach is sort of a weird, generic amorphous thing.

Candy Motzek:

It is. So that's really interesting. So to look at

Candy Motzek:

somebody's story, and then realize that getting hooked into

Candy Motzek:

the story may not be the most effective way of approaching

Candy Motzek:

that new client or approaching that new relationship. So what's

Candy Motzek:

next? What would you do next with somebody Yeah,

Steve Lowell:

so let me give you an example of where this would

Steve Lowell:

go. And then I'll explain what we would do next after that. So

Steve Lowell:

I'll give you this example that I use with audiences all over

Steve Lowell:

the world and only take a minute. So what I do is I'll ask

Steve Lowell:

an audience, I'll say, put up your hand, if you or somebody

Steve Lowell:

you know, is in the market for a tennis instructor, you know,

Steve Lowell:

say, put up your hand, and nobody's hand ever goes up. And

Steve Lowell:

then I will say, you know, there's 100 people here, let's

Steve Lowell:

say, I'm gonna say that 30 of you are either in the market for

Steve Lowell:

a tennis instructor right now, or you know, somebody who is,

Steve Lowell:

and then they're kind of thinking, well, how are you

Steve Lowell:

going to show that? You know, so? So I say, let me tell you

Steve Lowell:

about this guy named Brian, Brian came to me about 17 years

Steve Lowell:

ago, he said, Steve, I'm, you know, I'm having a hard time

Steve Lowell:

getting the business. I'm meeting the people, I'm talking

Steve Lowell:

to them. I'm collecting the business cards going all in

Steve Lowell:

meetings, I'm doing all these things. I'm not getting the

Steve Lowell:

business I need. I said, Well, Brian, what do you do, he said,

Steve Lowell:

I'm a tennis instructor. And we see what the market is for

Steve Lowell:

tennis instructors and coaches do this very same thing. So we

Steve Lowell:

taught Brian, this principle about you don't have to be

Steve Lowell:

different, but you do after you appear to be different. And we

Steve Lowell:

tell them that you appear to be different by changing the way

Steve Lowell:

you think about your market, and changing the way you speak about

Steve Lowell:

yourself. So if you saw Brian today, he would say something

Steve Lowell:

like this, you said, Brian, what do you do, he would say

Steve Lowell:

something like, Well, you know how sometimes kids have all this

Steve Lowell:

energy, and they get, you know, they're bouncing off the walls,

Steve Lowell:

and the parents get so frustrated, because they have no

Steve Lowell:

idea what to do with these energetic kids, you'd say, well,

Steve Lowell:

what I do is I take kids of any age, I bring them on a tennis

Steve Lowell:

court. And I absolutely exhaust them. And then I hand it back to

Steve Lowell:

their parents. I asked the audience, I put up your hand, if

Steve Lowell:

you know somebody who might be in the market for a tennis

Steve Lowell:

instructor, and all of a sudden, everybody else everybody's hands

Steve Lowell:

go up. So the point and it happens every single time all

Steve Lowell:

over the world. And so the point about this is, is when you

Steve Lowell:

change the way you think about what your market needs as a

Steve Lowell:

coach, and you change the way you respond to that market, in

Steve Lowell:

terms of how you speak about yourself, just changing the way

Steve Lowell:

you think changing the way you think can literally mean the

Steve Lowell:

difference between I'm not interested and tell me more. And

Steve Lowell:

so this is the concept of understanding that all of the

Steve Lowell:

differentiators that we think separate us from everybody else

Steve Lowell:

really make us sound and look exactly the same as everybody

Steve Lowell:

else. So once we get that understanding, the next step is

Steve Lowell:

to start working on how they think about their market. And

Steve Lowell:

there's a whole process about that. But here, here's the sort

Steve Lowell:

of the crux of it is this is we need to understand that your

Steve Lowell:

market is not looking for, for a coach of any kind, your market

Steve Lowell:

is looking for something else, they're looking for a desired

Steve Lowell:

outcome. And oftentimes, they don't even know what that

Steve Lowell:

desired outcome is. And so there's this process I use

Steve Lowell:

called Deep Thought strategy. And what what we need to do is,

Steve Lowell:

we need to demonstrate a unique understanding of our clients or

Steve Lowell:

our markets condition, from a perspective they have never

Steve Lowell:

before. And so we start looking for that. So how can I

Steve Lowell:

demonstrate how get in front of an audience or a group or a

Steve Lowell:

prospect, and demonstrate that I have a unique understanding of

Steve Lowell:

your world of your condition, from a perspective you have

Steve Lowell:

never considered before and so that you can make you go, you

Steve Lowell:

know, I've never actually thought of it like that before.

Steve Lowell:

And that's how you differentiate without spending all this time

Steve Lowell:

and money on on branding, you know, like James Mellon check

Steve Lowell:

was saying on a program, you were you and I have been on, you

Steve Lowell:

know, don't spend lots of money on branding to stand out. But

Steve Lowell:

the messaging is mission critical. And so that's kind of

Steve Lowell:

where we go with all of this.

Candy Motzek:

So what I'm hearing is, and correct me where

Candy Motzek:

I'm wrong. Is that thinking about your client, your

Candy Motzek:

potential client, what's really going on for them, like what's

Candy Motzek:

really bugging them? And then So in your example of the tenants

Candy Motzek:

tennis instructor, we're not talking to the kids, we're not

Candy Motzek:

talking to the teenagers, you're talking to the parents who are

Candy Motzek:

experiencing a challenge. That is a common everyday challenge.

Candy Motzek:

Like, you know, most people who have children, that is one of

Candy Motzek:

the things is they got a lot of energy, and we want them to grow

Candy Motzek:

up healthy and strong. And talking to their challenge as

Candy Motzek:

opposed to setting the here's the, the, the fill in the box

Candy Motzek:

problem that I solve, talk to the emotional challenge, as

Candy Motzek:

opposed to saying, I'm a tennis instructor. Do you want tennis,

Candy Motzek:

when really what the challenge is, is they want their children

Candy Motzek:

to be healthy and strong and to burn the energy so that they can

Candy Motzek:

enjoy the relationship or they help their kids grow. Is that

Candy Motzek:

what I'm hearing?

Steve Lowell:

You're very, very close.

Candy Motzek:

I mean, you're 100% Correct. Yes. Well, but and

Candy Motzek:

I want to hear where the differences that's

Steve Lowell:

okay. It's not a yes, but it's a yes. And I got

Steve Lowell:

it. Okay. Yes. And is this Yes, you do all those things, and you

Steve Lowell:

need to be able to tie that problem into your solution in a

Steve Lowell:

way that makes them go. I've never, I've never put those two

Steve Lowell:

together before audits. Okay. See, and so this is a thing

Steve Lowell:

about Brian, the tennis instructor and And I mean,

Steve Lowell:

that's just, you know, that's a simple example of the whole

Steve Lowell:

thing. But it kind of makes the point doesn't it? And, and so

Steve Lowell:

it's, it's about, I've never considered what you do as a

Steve Lowell:

solution to this problem.

Candy Motzek:

And that creates enough of a question in the

Candy Motzek:

person's mind to sit up and take notice. Right?

Steve Lowell:

Right. And they go, I've never thought lovely

Steve Lowell:

out of that connection before. And so that's dumb. And that's

Steve Lowell:

what I call demonstrating your unique understanding of their

Steve Lowell:

condition, from a perspective they have never considered

Steve Lowell:

before.

Candy Motzek:

Super. Gosh, Steve, that's been so so

Candy Motzek:

helpful. And we don't have a lot of time. So we're going to wrap

Candy Motzek:

it up now. What do I want to ask you? Yeah. First, I will put

Candy Motzek:

your website in the Episode Notes. So for any of the

Candy Motzek:

listeners who are listening, you can find out more about Steve

Candy Motzek:

there. But let's just finish up what one tip would you offer,

Candy Motzek:

just in the last minute for that person? That's just like, just

Candy Motzek:

give me one tip, what do I do? Where do I start?

Steve Lowell:

I would start by thinking differently about your

Steve Lowell:

target market, your prospects. And instead of thinking about

Steve Lowell:

the problems you solve, as a coach, start thinking about the

Steve Lowell:

problems they're experiencing, that they might not associate

Steve Lowell:

with what you do. Think deeper, beyond the immediate results of

Steve Lowell:

your skills, the immediate results of what you do, and what

Steve Lowell:

are the deeper life implications of what you do. And talk to

Steve Lowell:

those, instead of the obvious problems that you solve. That

Steve Lowell:

will be the first

Candy Motzek:

thing that is so helpful. Thank you. I really

Candy Motzek:

appreciate your gift of information and the help that

Candy Motzek:

you've offered to my listeners. And I've learned stuff, too. I

Candy Motzek:

really appreciate that. Thank you very much. Is there anything

Candy Motzek:

that you'd like to share with the audience before we wrap

Steve Lowell:

up? Well, just that, you know, candy, I've seen

Steve Lowell:

your podcast, I've listened to some of your podcasts. I love

Steve Lowell:

the work that you're doing. And I want to praise and recognize

Steve Lowell:

you for your contribution, a contribution to to our

Steve Lowell:

collective community as coaches and speakers and authors and

Steve Lowell:

consultants, and congratulate you on bringing so many people

Steve Lowell:

to share their wisdom on your podcast.

Candy Motzek:

Thank you so much. All right. Okay, listeners, that

Candy Motzek:

was amazing. Go check out Steve's website. Find out more

Candy Motzek:

about this, you're going to learn so much by getting into

Candy Motzek:

his world. Thanks again. And we'll talk to you next week.

Candy Motzek:

Wasn't that an interesting episode for different

Candy Motzek:

individuals for complete completely different businesses

Candy Motzek:

for completely unique skill sets and gifts. I'm so glad you

Candy Motzek:

joined me for this episode. And as I said, if any of those

Candy Motzek:

people really speak to you, if they really resonate with you,

Candy Motzek:

check out the Episode notes. I've got all of their

Candy Motzek:

information in the Episode Notes, so you can click through

Candy Motzek:

and connect directly with them. Now, before we go, I want to

Candy Motzek:

invite you to join me in the free coaches Online Business

Candy Motzek:

Academy. This is my free resource library. Yeah, I said

Candy Motzek:

that word free for reason. In there. It is absolutely loaded

Candy Motzek:

with all kinds of resources for new coaches. You've got stuff

Candy Motzek:

about choosing a niche. You have an essential checklist to get

Candy Motzek:

started as a coach in a coaching business. You've got videos and

Candy Motzek:

all kinds of things to help you out. I'll put the link for the

Candy Motzek:

coach's Online Business Academy in the Episode Notes as well.

Candy Motzek:

And I really look forward to seeing you there. Have a great

Candy Motzek:

week. Thanks again for listening today. Please hop on over to

Candy Motzek:

Apple podcasts and leave a review. Also, I would love to

Candy Motzek:

hear from you. It's something that I say resonate. What else

Candy Motzek:

would you like to learn about? Click the link in the player and

Candy Motzek:

leave a comment on the post. This is going to give me great

Candy Motzek:

ideas for future episodes so I can help you best. Join me again

Candy Motzek:

next week. For more coaching, support and teaching to help you

Candy Motzek:

become the confident coach. You are meant to be