Fire Yourself and Build Real Passive Income with Bronson Hill

Today I welcome Bronson Hill, investor, CEO of Bronson Equity, and host of The Mailbox Money Show, for an eye-opening conversation on the truth about passive income, escaping the rat race, and building financial freedom with real estate and alternative investments.
Bronson has raised over $50 million in investor capital and is on a mission to help people “fire themselves” from their jobs by creating multiple income streams that don’t require trading time for money.
If you're serious about creating cash flow, building real wealth, and finally firing yourself from the 9-to-5 grind, this conversation will inspire you to stop waiting, and start investing today in a life you actually want tomorrow.
Loral's Takeaways:
- Bronson Hill's Journey to Financial Freedom (01:11)
- Transition from Single Family to Multifamily Real Estate (01:49)
- Importance of Management and Due Diligence (05:38)
- Building a Network of Like-Minded Investors (07:23)
- Overcoming Challenges and Learning from Mistakes (14:18)
- The Role of Passive Income in Financial Freedom (15:23)
- The Impact of Economic Policies on Investments (23:24)
Connect With Bronson Hill:
FREE GIFT - "How to Use Inflation to Your Advantage" - text the word "Inflation" to 33777 - to receive your copy today!
Meet Loral Langemeier:
Loral Langemeier is a money expert, sought-after speaker, entrepreneurial thought leader, and best-selling author of five books.
Her goal: to change the conversations people have about money worldwide and empower people to become millionaires.
The CEO and Founder of Live Out Loud, Inc. – a multinational organization — Loral relentlessly and candidly shares her best advice without hesitation or apology. What sets her apart from other wealth experts is her innate ability to recognize and acknowledge the skills & talents of people, inspiring them to generate wealth.
She has created, nurtured, and perfected a 3-5 year strategy to make millions for the “Average Jill and Joe.” To date, she and her team have served thousands of individuals worldwide and created hundreds of millionaires through wealth-building education keynotes, workshops, products, events, programs, and coaching services.
Loral is truly dedicated to helping men and women, from all walks of life, to become millionaires AND be able to enjoy time with their families.
She is living proof that anyone can have the life of their dreams through hard work, persistence, and getting things done in the face of opposition. As a single mother of two children, she is redefining the possibility for women to have it all and raise their children in an entrepreneurial and financially literate environment.
Links and Resources:
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Loral on LinkedIn: https://www.linkedin.com/in/lorallangemeier/
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Perfect. Hey, this is Loral and welcome back
Loral Langemeier:to Loral's Real Money talks a podcast about money, how we make
Loral Langemeier:it, how we keep it, how do we invest it, how and why we use a
Loral Langemeier:team so we can actually leverage our skills, hire our strengths,
Loral Langemeier:our strengthen our strengths, hire our weaknesses. I'll get
Loral Langemeier:that right. So hire all the things you don't want to do. And
Loral Langemeier:I also believe that there's no such thing as procrastination,
Loral Langemeier:because if you don't want to do it and you don't know how to do
Loral Langemeier:it, hire it. Which brings me to an amazing guest who's going to
Loral Langemeier:talk about passive income and income, and how do you make it,
Loral Langemeier:and how do you invest for those things? So Bronson Hill is with
Loral Langemeier:me. He is the CEO of Bronson equity has raised over $50
Loral Langemeier:million a lot of real estate is a primary investment. It's moved
Loral Langemeier:into gas and oil, other alternatives. So Bronson
Loral Langemeier:welcome.
Bronson Hill:Well, great to be here. Great having you on my
Bronson Hill:show, the mailbox money show, recently, I'm really excited to
Bronson Hill:talk with your guests or your audience, I should say, today.
Bronson Hill:So yeah. And
Loral Langemeier:so how did you arrive here? Like, give me your
Loral Langemeier:backstory. I gave you a little bit of my backstory. And
Loral Langemeier:backstory in a farm girl from Nebraska. How does Bronson Hill
Loral Langemeier:arrive running $100 million fund? And, yeah,
Bronson Hill:yeah. So I So, yeah, I started. I was at well
Bronson Hill:paid professional I was doing medical sales. So I worked with
Bronson Hill:heart surgeons, and I was wearing scrubs, going to
Bronson Hill:surgery, advising surgeons on how to do their heart surgery
Bronson Hill:was very interesting. Was very interesting. Was making about
Bronson Hill:250,000 a year. I enjoyed it, but the thing I realized is I
Bronson Hill:wanted financial freedom, but to me, financial freedom really
Bronson Hill:meant time freedom. And a lot of people will say they want
Bronson Hill:financial freedom, but really it comes down to really creating
Bronson Hill:more time. And so I had a couple of physicians I worked with very
Bronson Hill:closely, and they both made over $2 million a year, and yet they
Bronson Hill:were working 60 to 80 hours a week, every week, and they
Bronson Hill:couldn't really take time off. And I just thought, you know
Bronson Hill:that to me, does not feel like freedom. And so for a lot of us,
Bronson Hill:we just, we think things are passive, like I got into single
Bronson Hill:family investing, or I was doing online trading with stocks and
Bronson Hill:and these things really aren't that passive, because they're
Bronson Hill:not scalable. And so I started to learn about multifamily real
Bronson Hill:estate, larger deals, raising capital. Fast forward, I was
Bronson Hill:able to raise, you know, money for a deal, then find a partner
Bronson Hill:and raise, you know, 10s of millions of dollars. And then I
Bronson Hill:was able to leave my corporate job and replace my income with
Bronson Hill:with real estate and other investment income. And so I
Bronson Hill:just, I just really love helping people really solve one of three
Bronson Hill:problems, to really try to generate more cash flow, which
Bronson Hill:really helps people to fire themselves. That's the name of
Bronson Hill:my, my first book here. And or, you know, appreciation or tax
Bronson Hill:benefits, those are things that really, we help people to do in
Bronson Hill:different various asset classes.
Loral Langemeier:So talk a little bit about that
Loral Langemeier:transition. I think there's so many people right, having been a
Loral Langemeier:real estate millionaire too, and mine was done in single family,
Loral Langemeier:and it was so much work. And so hearing that, and I was also
Loral Langemeier:writing the millionaire maker, I coined the word pactive, which
Loral Langemeier:is passive and active, because, right? It's a pactive word
Loral Langemeier:because you really aren't passive. Like, to me, if you,
Loral Langemeier:like, really look up passive. It means like, like you're not
Loral Langemeier:doing, if you're going to be responsible for your money,
Loral Langemeier:which is what I teach, right? And I know you teach that, then
Loral Langemeier:you have to at least oversee it. So there's some activity, at
Loral Langemeier:least showing up to a shareholder meeting or an
Loral Langemeier:investor meeting and but talk a little bit about that transition
Loral Langemeier:of jumping from the single family, because it's a sweet
Loral Langemeier:spot, and very few people find it where you just go bigger
Loral Langemeier:multifamily. And how does that for I'll choose myself. If I
Loral Langemeier:wanted to, say, put 100,000 with you and I wanted to invest, how
Loral Langemeier:does it really get passive for me? Because, you know, I
Loral Langemeier:actually make fun. I don't use the word passive because I think
Loral Langemeier:very few things are completely you do nothing. You should at
Loral Langemeier:least be mindful and pay attention to your returns and
Loral Langemeier:have some activity in it. But talk about that leap Bronson.
Loral Langemeier:It's such a big leap. It's so people, so few people find that,
Loral Langemeier:you know, the the eye of the needle,
Bronson Hill:yeah, it's a really good point, because
Bronson Hill:there's a lot of marketing out there that a passive income is
Bronson Hill:great, and you buy a house and you do this, whatever, but,
Bronson Hill:like, it's just the stuff isn't passive. Because, you know, and
Bronson Hill:this is really the test. I found that if you, let's say you have
Bronson Hill:a time, I had four rental houses, and the thought it was a
Bronson Hill:lot of work, so even before, but the quite the test is if you
Bronson Hill:can't quickly go like 10x of what you're currently doing, and
Bronson Hill:go ahead and couldn't quickly go to 40 without creating another
Bronson Hill:job, then it, then it's not really passive, right? And so a
Bronson Hill:lot of things we think are passive are not passive. There
Bronson Hill:are things though, that are, I call them, they're more passive,
Bronson Hill:right? So a lot of true what I call a passive investment.
Bronson Hill:Nothing is fully passive because nobody cares. Nobody cares about
Bronson Hill:your money the way you do. And you teach that with your
Bronson Hill:audience of like, Hey, you got to take responsibility for your
Bronson Hill:money, because no one cares about it like you do. So I think
Bronson Hill:that for a lot of people, you know, when you get to a place
Bronson Hill:where you have more money than you have time. So for example,
Bronson Hill:these doctors that made over 2 million a year, they're making a
Bronson Hill:lot of money in their jobs, they're a great candidate to be
Bronson Hill:a more passive investor, right? So they don't want to, you know,
Bronson Hill:for them to go operate and do operate and do some business or
Bronson Hill:they just doesn't make sense. So for them, the money they make,
Bronson Hill:they want to have. How does that money is Warren Buffett would
Bronson Hill:say the making money while you sleep, right? It's a great idea,
Bronson Hill:but it does exist, and how it exists is the work of that is on
Bronson Hill:the front end, where you're vetting that team, you're
Bronson Hill:vetting that deal, you're seeing to. Is this aligned with my
Bronson Hill:values, my goals? What I'm trying to do, if you're trying
Bronson Hill:to solve the problem of, I want to quit my job because I didn't
Bronson Hill:want to have enough passive income or income coming in,
Bronson Hill:investment income, so I don't have to go work for it. Then
Bronson Hill:that's your goal. So that you should find deals that do that
Bronson Hill:get into that. And then, you know, the name my my show we had
Bronson Hill:you on recently is called the mailbox money show. And so it's
Bronson Hill:the idea, do these checks, then we should call direct deposit,
Bronson Hill:because nobody gets checks anymore. Checks anymore. It's
Bronson Hill:all direct deposit. But do those direct deposit or those checks
Bronson Hill:show up every single month, every single quarter where I
Bronson Hill:didn't have to do the work, the work was on the front end, where
Bronson Hill:I was doing the vetting, and then I sent the money, and then,
Bronson Hill:yeah, I'm following up, I'm getting reports, I'm checking
Bronson Hill:in, and, you know, there's work you do there, but it's not like
Bronson Hill:you're the one actually managing, the manager or doing
Bronson Hill:the work of the actual project.
Loral Langemeier:So talk a little bit about that, because I
Loral Langemeier:find, you know, having a very direct relationship, if not a on
Loral Langemeier:top, like relationship, with the management company. Because a
Loral Langemeier:lot of people that that that don't make the I need to other
Loral Langemeier:people who the management company sucks, right? They don't
Loral Langemeier:do their they don't do their performance there, there are
Loral Langemeier:expensing the heck out of the the project, right? Too many
Loral Langemeier:TIs. Too much turnover, no force like not really managing rent
Loral Langemeier:roles. So talk about the management part, because I think
Loral Langemeier:there is, I mean, to me, those are the teams. They are either
Loral Langemeier:really good or they really can blow the project.
Bronson Hill:Yeah, I think, I think it comes down to, you
Bronson Hill:know, really, how do you vet a deal? How do you vet a project?
Bronson Hill:And a lot of times we do this kind of the opposite way, where
Bronson Hill:we'll, we'll get a deal, you know, somebody sends us, we'll
Bronson Hill:get on a list and, well, oh, it's a, it's a real estate deal,
Bronson Hill:it's a multi family, it's a oil and gas. But then it's important
Bronson Hill:to kind of take a step back, once you get that, and say,
Bronson Hill:well, first of all, hold on, let's take a step back here. And
Bronson Hill:like, what market is this deal in? Like, if this is in, if
Bronson Hill:we're talking real estate, if it's in a certain market, let's
Bronson Hill:say it's in Dallas. Well, what's the Dallas market doing for self
Bronson Hill:storage, or multifamily, whatever that deal is? And is
Bronson Hill:this a growing market? Is a shrinking market? What's the
Bronson Hill:competition looking at that market and then coming down to,
Bronson Hill:like, Who is that operating group, who's the sponsor, who's
Bronson Hill:running this? Is this a rinse and repeat kind of deal? They've
Bronson Hill:done it before, they've shown success, and this is just the
Bronson Hill:same thing, just doing it again. Do their values align? Are the
Bronson Hill:things that match up? And the last thing, really, is the deal
Bronson Hill:itself. So again, you kind of start with, kind of the market
Bronson Hill:the deal is in, the people are operating, then the deal and
Bronson Hill:say, Well, you know, does this deal make sense? So I understand
Bronson Hill:how I'll make money, to understand the, you know, ways I
Bronson Hill:think I could lose money, right? Because every deal has risks.
Bronson Hill:And I always ask operators, hey, what's the, what's the primary
Bronson Hill:risk of this deal that you see or, you know, and sometimes to
Bronson Hill:be different in what I saw. And then you'll have to come back
Bronson Hill:and say, Does this help me really meet the goal, or really
Bronson Hill:do what I'm trying to do? Because a lot of people, again,
Bronson Hill:there, I'll ask this question. I've had over 2500 calls, you
Bronson Hill:know, high net worth investors, average net worth of 2 million.
Bronson Hill:And I'll say, what's more important to you? Cash flow or
Bronson Hill:appreciation? They're kind of, oh, maybe a little bit of both.
Bronson Hill:Maybe this. I'm thinking like it really should be cash flow for
Bronson Hill:like, almost like most people I talk to people that's worth over
Bronson Hill:100 million, I know God's worth probably 500 million, and he
Bronson Hill:loves cash flow, because he just loves cash flow coming in, and
Bronson Hill:then somebody who's not as wealthy, when you start building
Bronson Hill:up that cash flow, that's what builds up your freedom to be
Bronson Hill:able to go, to go do it. So I think when you talk about
Bronson Hill:managing the manager, I think, you know are finding the right
Bronson Hill:partners. I think there's a subtle thing of just listening
Bronson Hill:what people are really saying. If you can talk to prior
Bronson Hill:investors in that deal that have worked those deals, that have
Bronson Hill:worked with those specific sponsors, that's really
Bronson Hill:valuable. But if you know, your gut will tell you a lot as well.
Bronson Hill:So I think if you're ever kind of in a moment where you're
Bronson Hill:like, some doesn't feel quite right here, sometimes really
Bronson Hill:measure up, or they're saying this, or there's ever a
Bronson Hill:pressured phone call. I've talked to people that said, Oh,
Bronson Hill:they try to get me on a call and get me a sign right then I was
Bronson Hill:like, you know, that just does not feel right. And I read, I've
Bronson Hill:told, you know, investors reach out to me. So what do you think
Bronson Hill:about this deal? And they describe it. I'm like, that just
Bronson Hill:sounds like a red flag, like, if it's like a click bait thing,
Bronson Hill:you click on, I never heard of the guy, and you're reaching
Bronson Hill:out. It's like there's things out there that it's just like
Bronson Hill:reputation is a big deal, and you should listen to your guts.
Bronson Hill:There's a lot of things that are a little bit intangible, but I
Bronson Hill:think that when but I think that when you talk to people that
Bronson Hill:have invested with the group, you may run it by other people
Bronson Hill:that have been doing it for a long time, and get opinions,
Bronson Hill:you're going to really get a lot more strength
Loral Langemeier:and wisdom in that. And do you manage your own
Loral Langemeier:internal managers, or do you outsource across the country? So
Bronson Hill:my unashamed goal Laurel, is to own everything and
Bronson Hill:to operate nothing. So I and because people, how do you do,
Bronson Hill:you know, multifamily and how are you doing self storage, how
Bronson Hill:are you doing, you know, oil and gas and car washes, and we're
Bronson Hill:doing debt funds and buying business. Well, I don't want to
Bronson Hill:operate. I want to have partners that do that. So I'm involved. I
Bronson Hill:invest my own money. But we do quite a vetting process, then we
Bronson Hill:go on. But I don't want to, I mean, my business, I do have a
Bronson Hill:business where we create education and we create write
Bronson Hill:books and do podcasts and things, and I work with
Bronson Hill:investors, but that's what I enjoy doing, so that's what I
Bronson Hill:want to be doing. And then I have other partners, like my
Bronson Hill:partner, Bryce, who's an E commerce and internet marketing
Bronson Hill:expert. So we're buying e commerce type businesses, right?
Bronson Hill:And so that's great. And he can operate. I can assist with
Bronson Hill:strategy and other things, and I want to learn that, but I don't
Bronson Hill:want to be the one who's really responsible for the operations
Bronson Hill:of it? So I try to find someone who I find is a partner that's
Bronson Hill:really competent operator, really good track record in that
Bronson Hill:space.
Loral Langemeier:Yep, yep. I call them Field Partners in my
Loral Langemeier:love cycle book. They're in the field. They're the ones running
Loral Langemeier:it, and they're responsible to return to the investors. Talk
Loral Langemeier:about other ways to grow like. You know, so many people want
Loral Langemeier:income and they want their time back, but I'm always, I always
Loral Langemeier:say, you have a knowledge gap, right? So you have a huge
Loral Langemeier:knowledge gap. How do you start bridging some of your your
Loral Langemeier:clients, or that knowledge gap when so many people, they want
Loral Langemeier:the goal of cash flow, but they really don't have the muscle for
Loral Langemeier:it at this
Bronson Hill:moment. So, you know, this is something that's
Bronson Hill:really interesting, because it kind of goes with this. Like you
Bronson Hill:said, there's a gap when I got into medical device sales and I
Bronson Hill:interviewed around I didn't have medical device sales experience,
Bronson Hill:very competitive. I get hundreds of applications for these jobs,
Bronson Hill:and they wanted people that had medical device sales experience,
Bronson Hill:right? But how do you get it if you don't have the experience,
Bronson Hill:same with like going into deals or finding a certain level. How
Bronson Hill:do you find out about reducing taxes? Well, you got to ask the
Bronson Hill:questions. You got to get in rooms like you create. You got
Bronson Hill:to get around people that are tax strategists. You got to find
Bronson Hill:so I think that the older I get, the more I realize, like, just
Bronson Hill:because I can literally go to 10 lenders, and every single one
Bronson Hill:says, let's say nine of them say, No, that you can't, you
Bronson Hill:can't do that. And then the 10th one says, Oh, we do that all the
Bronson Hill:time. And so it's just funny, how like, and you know, you've
Bronson Hill:been in the world, investing world a while, there's people
Bronson Hill:that specialize in certain things. And so, you know, you
Bronson Hill:want to, obviously, you know, just be cautious, and you kind
Bronson Hill:of look at different things. But it's sometimes there are things
Bronson Hill:that are out there. And you've talked about, when had you on my
Bronson Hill:show, you talked about oil and gas, where it's like, There
Bronson Hill:truly is an investment that can, you can reduce ordinary income
Bronson Hill:with by investing it. It's 88 usually 8580 85% of the amount
Bronson Hill:invested is a tax deduction against ordinary income, which
Bronson Hill:is kind of a magic bullet, right? It helps a lot of people
Bronson Hill:in a lot of ways. And there are a lot of challenges in the
Bronson Hill:industries, a lot of people you have to kind of watch out for,
Bronson Hill:but you have a reputable operator and things that can
Bronson Hill:work phenomenally well. So I think that the learning really
Bronson Hill:is the first thing. It's getting around people. And I think I
Bronson Hill:talk about this in my mastermind the wealth forum, that group of
Bronson Hill:high net worth investors, I say the most transformational
Bronson Hill:relationship that you can have is not a Bronson or a laurel or
Bronson Hill:someone else out there, it's another passive investor who's
Bronson Hill:in the same place as you has been doing this for 10 years or
Bronson Hill:20 years, and that you share notes with each Other, right?
Bronson Hill:You guys are the same kind of weird. Alternative investments.
Bronson Hill:You're interested in this because nobody wants to talk
Bronson Hill:about money, right? You talk to your friends, I think you're
Bronson Hill:crazy, like, why would you not just do stocks and bonds and
Bronson Hill:have a money person? But then you get, like, in the room with
Bronson Hill:people actually open to these ideas, and they'll say, Hey,
Bronson Hill:I've worked with these guys. I would absolutely work with them
Bronson Hill:again. And they say, I'd never work with this particular group.
Bronson Hill:Or, here's the tax strategist, I use, or here's what I do here,
Bronson Hill:and it's like, it's just, it's like, it's amazing, it's
Bronson Hill:transformational.
Loral Langemeier:I would agree. I always say, if you want to be
Loral Langemeier:a millionaire, hang out with us. Yeah, you just got to come hang
Loral Langemeier:out with us. And you know, I also think talk a little bit
Loral Langemeier:about the millionaires who keep too many secrets, because we
Loral Langemeier:know them like, you know, they're our peers at some level.
Loral Langemeier:I think you and I are, like, much more transparent. We really
Loral Langemeier:want to help people understand and learn. And I, you know, I
Loral Langemeier:want them to get their own I call money muscles. Like, I want
Loral Langemeier:them to have their own strength of being able to make decisions,
Loral Langemeier:not always. You know, what's Laurel doing? What's Laurel
Loral Langemeier:doing? It's like, it doesn't matter what I do. One of the
Loral Langemeier:things I teach about money rules. I say my running rules
Loral Langemeier:are not yours. That's number one. Now, what are yours like?
Loral Langemeier:Right to create cash, my ability to just how I live my life, my
Loral Langemeier:strategy isn't yours yet. I mean, I you know, people kind of
Loral Langemeier:similarly get structured as they become wealthy in corporate
Loral Langemeier:structure and trust structure, etc. But talk about that a
Loral Langemeier:little bit,
Bronson Hill:yeah. So, I think if I got the question right, it
Bronson Hill:was basically, how do you surround yourself with people
Bronson Hill:that are, you know, are doing this as well, and what's the
Bronson Hill:process to do that? Is that the question, yeah, yeah. So, so, I
Bronson Hill:think, you know, really, I think it comes down to being just very
Bronson Hill:intentional about, you know, there's the equality, or the
Bronson Hill:average, the five people you spend the most time with. So
Bronson Hill:again, if I want to grow, let's say for me, I lost 30 pounds,
Bronson Hill:you know, seven or eight years ago. I just had a, you know,
Bronson Hill:time my life went through a divorce, and just realized,
Bronson Hill:like, Okay, I just want to be a better version of myself. And so
Bronson Hill:I just realized I had to start getting around people that were
Bronson Hill:doing it, and they were joining races and eating a different way
Bronson Hill:and doing things. I realized, like, okay, like, I this is the
Bronson Hill:person I wanted to be. And so I think we're constantly moving
Bronson Hill:towards or we're aggressing, kind of like we're moving
Bronson Hill:towards something. And so in every every area of life, we've
Bronson Hill:got to have a sense of a goal or a mission or something that
Bronson Hill:we're doing. Otherwise we just continually start to decay in
Bronson Hill:different areas. So I think, and I think this is challenging. We
Bronson Hill:go through setbacks. We go through challenges. Sometimes
Bronson Hill:we'll have a deal that doesn't go well, and the longer you do
Bronson Hill:this, sooner or later, you'll have something that doesn't go
Bronson Hill:well and doesn't go as planned. And so how do you learn from
Bronson Hill:that? How do you grow from that? How do you let that be this?
Bronson Hill:Here's a lesson here. Someone going to take from this and
Bronson Hill:super successful people, we have a common friend, Ken McElroy.
Bronson Hill:He's lost investor money, right? He's a guy respect tennis, 3
Bronson Hill:billion in real estate and and so, you know, we've had to deal
Bronson Hill:with, you know, a couple deals we've lost money on, right, just
Bronson Hill:from some of the the lending and the situation. I can get into
Bronson Hill:details on that, but I think that it's all learning. And so
Bronson Hill:when I'm around people that have that transparency, that will be
Bronson Hill:open about not just successes, but especially failures or
Bronson Hill:learnings, it's super valuable, because if I can learn from
Bronson Hill:their mistakes, I'm, you know, it says a. Wise man learns from
Bronson Hill:his own mistakes, but a genius learns from the mistakes of
Bronson Hill:others, right? So if I can just simply be a learner, be a
Bronson Hill:sponge, go in and I think it is all about like the rooms you're
Bronson Hill:putting together, if I can get into a room with somebody who's
Bronson Hill:got a 10 or 100 times the net worth that I have, I'm gonna I'm
Bronson Hill:gonna get so much out of that their afterthoughts are gonna
Bronson Hill:just kind of speak to me in ways that I didn't even imagine,
Bronson Hill:right? So I think that being very intentional about who
Bronson Hill:you're around and just being careful who you listen to, I
Bronson Hill:think listen to. I think when I wanted to leave my job, it was
Bronson Hill:like, my whole family was like, No, why would you leave your
Bronson Hill:great job, your 250k your job. And then I got an entrepreneurs
Bronson Hill:group and, like, it was, like, the complete opposite. They're
Bronson Hill:like, yeah, you pretty much should leave your job as soon as
Bronson Hill:possible, because you're making more. Like, you could always go
Bronson Hill:back and, like, it's just they kind of totally reframed it. I
Bronson Hill:was like, oh, okay, so good. So I appreciated
Loral Langemeier:that. No, I was the same because I was on, I
Loral Langemeier:was on a pretty high salary by the time I left Chevron and met
Loral Langemeier:Kiyosaki. And, you know, Kiyosaki, they didn't hit Rich
Loral Langemeier:Dad, Poor Dad, Team Sharon Lacher still like, I call her my
Loral Langemeier:financial mom, one of my dearest friends. She came to my son's
Loral Langemeier:wedding. I mean, we're super close, and so that was my gold
Loral Langemeier:out of that relationship. But it was so funny because, no, the
Loral Langemeier:Rich Dad, Poor Dad, didn't hit until 1998 and I met them in
Loral Langemeier:six. So I went after the game and started creating cash flow
Loral Langemeier:and revenues, etc, etc. And then it was so funny. Same thing all
Loral Langemeier:the chevron people, you're going to do what you're going to lead,
Loral Langemeier:you're going to lead this big job, all this travel, all this
Loral Langemeier:fun and go follow a Japanese guy in a game around. That's
Loral Langemeier:literally how it was teased. And I'd like, you know, the funny
Loral Langemeier:part of it, Bronson, I always say, yeah. And the media asked
Loral Langemeier:me all the time, well, what if first jet port I didn't hit,
Loral Langemeier:because not all books it, you know that books in the world, I
Loral Langemeier:think, are in the graveyard, you know, still in people's brains,
Loral Langemeier:and they never came out. So I said, You know what? It opened a
Loral Langemeier:door, and I got a jump. I got out of the thing that I was done
Loral Langemeier:with, right? And I really like wrapped up that career well as
Loral Langemeier:an exercise physiologist for Chevron, and it gave me a new
Loral Langemeier:career, and gave me the path that I wanted, and if another
Loral Langemeier:door will open. And I think that's what people really need
Loral Langemeier:to learn, too. Is like you said, you compound your lessons, but
Loral Langemeier:more as importantly, you you, you do this along your journey.
Loral Langemeier:I've taught my kids, and Bob Proctor said, at 21 years old,
Loral Langemeier:he said, Whoever has the best database is going to win. And I
Loral Langemeier:said, I have no idea what you're talking about. So I always tell
Loral Langemeier:my kids like, meet them, put them in your phone and keep the
Loral Langemeier:capital, keep like, the capital relationship of another human
Loral Langemeier:that could you could support it. They could support you. I think
Loral Langemeier:it's priceless. I think it's extremely priceless. But I think
Loral Langemeier:it's funny. We both jumped and we were teased by the people and
Loral Langemeier:and some of them later, you know, when I became a
Loral Langemeier:millionaire 1999 they're like, how did you do that? I said, I
Loral Langemeier:follow Japanese kind of game we
Bronson Hill:have, yeah, well, that's the thing. I think I've
Bronson Hill:heard Robert say this. I've heard him speak a number of
Bronson Hill:times. And he was just really emphatic when I was like, hey,
Bronson Hill:stop listening to poor people. Like, kind of, like, like,
Bronson Hill:right? Like, you know, your family, your friends, that
Bronson Hill:people won't understand what you're doing, but if you want to
Bronson Hill:get ahead, like, again, it's funny. The second book called
Bronson Hill:Rich brain, how the wealthy change their brain to change
Bronson Hill:their bank account. It's all about the mindsets around what
Bronson Hill:it takes to have wealth. A lot of times. Like, it says 90% of
Bronson Hill:people have self of people have self sabotaging thoughts. So if
Bronson Hill:I'm a single guy and I walk into a party and I see a beautiful
Bronson Hill:woman, and I want to go talk to her, and but, yeah, my self talk
Bronson Hill:is, oh, why would you want to talk to me? Or I'm not good
Bronson Hill:looking, or I have nothing to offer, how's that conversation
Bronson Hill:going to go? Like, it's not going to go and even if it does,
Bronson Hill:it's not going to go well. And so the self talk, the habits,
Bronson Hill:the visualization. I call them whisperings, the things not just
Bronson Hill:that. We affirm to ourself in the mirror, we say to ourselves,
Bronson Hill:we whisper to ourselves when things like that happen, those
Bronson Hill:all affect our wealth as well. And so I think it's just how we
Bronson Hill:create, like, Who is the person that we're becoming is created
Bronson Hill:by our words and our in our in our visualizations. And there's
Bronson Hill:so much spirituality around that too, but it's like almost, and
Bronson Hill:this is the thing I was gonna say, is that wealthy people do
Bronson Hill:affirmations. They do visualizations. I got a survey
Bronson Hill:I'm gonna put out that's gonna kind of show this, but like
Bronson Hill:every a lot of people, like general society, thinks this is
Bronson Hill:crazy, but the wealthy people, the ones that are doing it, and
Bronson Hill:they're actually writing their goals, they're actually doing
Bronson Hill:these things that actually create wealth, and they have the
Bronson Hill:wealth. So it's, it's, you have to be okay to be a kind of a
Bronson Hill:weird person, because it's not normal, in a way. But these not
Bronson Hill:normal people are extremely wealthy and have a lot of
Bronson Hill:influence. So those are the people that want to be like, but
Bronson Hill:it's, you can't have it both ways. You can't be like,
Bronson Hill:commonly, like everybody else accepted, or be, you know, super
Bronson Hill:wealthy. You've got to like, be willing to do that
Bronson Hill:unconventional to get there
Loral Langemeier:absolutely and surround yourself with, you
Loral Langemeier:know, the right people I always say, you know, my big table is
Loral Langemeier:you have told you we're in our 25th year. And you know, the
Loral Langemeier:people that really have leaned in, they would say that we're
Loral Langemeier:their financial family, because we're the place where you could
Loral Langemeier:have any conversation and you go out to your biological family or
Loral Langemeier:just, you know, even like you were to workplace, I was a
Loral Langemeier:workplace, they don't understand. They have no idea.
Loral Langemeier:They think you're odd because you want to break away. And so I
Loral Langemeier:want to talk about the the fire yourself a little bit. So tell
Loral Langemeier:us a little bit about that book, because I teach a process on my
Loral Langemeier:YouTube channel of quitting your job in 90 days. So I'll give you
Loral Langemeier:a little theory. Yeah. So my theory, it's not just theory.
Loral Langemeier:I've could help 1000s of people leave their job in 90 days,
Loral Langemeier:because most people say I want to replace my income. It's like,
Loral Langemeier:no, that's actually not the truth. Behaviorally, if you
Loral Langemeier:really break it down and say, you bring home 6000 a month and
Loral Langemeier:you're working full time and you do a side hustle, which I would
Loral Langemeier:like to get rid of side hustles and just make them hustles. So
Loral Langemeier:my definition of that Bronson is the difference between $100,000
Loral Langemeier:deal and anything less. Anything less is a side hustle. Let's get
Loral Langemeier:to six figures quickly, because now you can breathe. But my
Loral Langemeier:point is, like, if you bring home six, you only have to get
Loral Langemeier:to three, yeah, because now you're going to quit and you're
Loral Langemeier:going to 4050, hours that you, you know, had sucked over here
Loral Langemeier:and left over here, and just, you know, and you put it all to
Loral Langemeier:the thing you already know, how to make three, you're going to
Loral Langemeier:go from three to nine or three to 12. Like you're going to go
Loral Langemeier:exponentially when you give time and you're like you said, your
Loral Langemeier:focus, your goals. So talk a little bit about fire yourself.
Loral Langemeier:Because I love that, and I love my that. That one YouTube video
Loral Langemeier:gets tons of hits because people want to leave their job, but
Loral Langemeier:they can't find how to make some money. So talk about, yeah,
Bronson Hill:well, I think there's a lot of things to that.
Bronson Hill:I think that for a lot of people, it's actually not that
Bronson Hill:complex, like you just be a very simple way to explain it. But
Bronson Hill:for a lot of people, they think that they need, like, for me, I
Bronson Hill:was making over 200k a year, but I didn't have to make 200k to
Bronson Hill:me, what was my rat race number? It was like I needed five or
Bronson Hill:6000 a month. Like, if I had 70k I was pretty simply. It was, it
Bronson Hill:was kind of enough baseline for me to be able to leave it wasn't
Bronson Hill:a lot of money. And so I realized, like Warren Buffett
Bronson Hill:saying, okay, then make money while you sleep. How can I make
Bronson Hill:money? What he says, Unless you learn how to make money while
Bronson Hill:you sleep, you'll work until you die. So I started to realize
Bronson Hill:that passive income is, like, 10 times more effective than active
Bronson Hill:income. So even if you don't like, you can't leave it
Bronson Hill:immediately if you start developing that muscle. That's
Bronson Hill:like, I put money here, and then the money does the work for me,
Bronson Hill:right? I did a little bit of work to vet but it's like the
Bronson Hill:money is actually working, and it's actually creating more a
Bronson Hill:lot of entrepreneurs, I know a lot of people that make over a
Bronson Hill:million dollars a year, and yet they can't they, they don't
Bronson Hill:invest. Their investments are terrible. They put in different
Bronson Hill:Wall Street things or other things, and it's like, it maybe,
Bronson Hill:hopefully won't lose their money, but it doesn't make their
Bronson Hill:money, or they put it in bad investments. So I think that
Bronson Hill:just trying to find a way to really educate yourself, getting
Bronson Hill:out and doing it so in fire yourself, it just, you know,
Bronson Hill:really is talking about, how do you how do you develop those
Bronson Hill:muscles? How do you start developing your network.
Bronson Hill:Because, again, if you have a mentor in the space who's
Bronson Hill:another passive investor, somebody who's there who can
Bronson Hill:kind of just help along the way and kind of help, you know, here
Bronson Hill:I've worked with these guys, or, Hey, you know, you send them a
Bronson Hill:deal and they're like, I don't like it for this reason, or I do
Bronson Hill:like it. Yeah, that's amazing. So I just think those things are
Bronson Hill:great, because sharing that knowledge is super powerful. So
Bronson Hill:I think the biggest takeaway for, you know, a lot of people,
Bronson Hill:when I wrote fire yourself, it was just, you know, a lot of
Bronson Hill:these conversations of how conversations of high net worth
Bronson Hill:people that I think of a conversation with a physician
Bronson Hill:who's worth over 5,000,001 own practice, and he's in his 50s
Bronson Hill:and only done stocks, right? So he's got a financial advisor.
Bronson Hill:And I call myself a recovering investment advisor. I was a
Bronson Hill:registered investment advisor for a few years. I just
Bronson Hill:realized, like, you know, Wall Street does not there's so many
Bronson Hill:hidden fees. There's so many things we can get into that, but
Bronson Hill:there's so many things that really don't serve people well.
Bronson Hill:And so the only way people actually create and make wealth,
Bronson Hill:it's not through traditional Wall Street investing. I mean,
Bronson Hill:it might help you not lose your wealth. It basically, I'm a
Bronson Hill:glorified savings account. But I think that getting into things
Bronson Hill:like businesses, real estate, you know, debt, leverage, type
Bronson Hill:of things, these are how people become wealthy and how they grow
Bronson Hill:wealth for the long term.
Loral Langemeier:Absolutely, I know you have a gift for all of
Loral Langemeier:our listeners. So what do you have?
Bronson Hill:Yeah, so I've got this gift. It basically what
Bronson Hill:we've been watching the last, you know, five years, the cost
Bronson Hill:of everything have basically gone up 50 to 100% so whether
Bronson Hill:you go to the store or the gas station, whatever, everything's
Bronson Hill:just more everything's just more expensive. So start with 30 to
Bronson Hill:think about, how do you get on the other side of that equation,
Bronson Hill:and how to use inflation to your advantage? I actually wrote this
Bronson Hill:guy with that name, how to use inflation to your advantage. And
Bronson Hill:for your audience, I'll give a free gift. It's about 30 pages.
Bronson Hill:Involves some strategies of real estate, using debt, even some
Bronson Hill:things with precious metals, probably some things people have
Bronson Hill:never heard, a little outside the box. And if you text the
Bronson Hill:word inflation, to the number 33777, so it's the number 33777,
Bronson Hill:and it's the word inflation, and we'll send that to you that also
Bronson Hill:keep people updated on what we're doing. You can hear about
Bronson Hill:our investments and things like that, but look forward to
Bronson Hill:connecting
Loral Langemeier:with any of your audience, absolutely. And
Loral Langemeier:we both have, I say, high net worth group. So if you're in our
Loral Langemeier:big table, you might be seeing Bronson, and I'm going to go
Loral Langemeier:down and see him. What's fun is the night before your event that
Loral Langemeier:you just invited me to my daughter and I are going to see
Loral Langemeier:the aces. She is huge family. What she wants to do in
Loral Langemeier:marketing is, like, be a marketing director of a
Loral Langemeier:professional sports team. So we're we've been going to games
Loral Langemeier:for a while. So we're gonna go hit the aces. I'm like, Oh, I'm
Loral Langemeier:just gonna come on down to Orange County if we leave Vegas.
Loral Langemeier:So that'll be last thing I want to ask you is, talk about the
Loral Langemeier:economy today, right? A lot of people don't understand the
Loral Langemeier:tariffs. They don't understand what Trump's doing. You know,
Loral Langemeier:most people don't realize, like, because it got so bad, you're
Loral Langemeier:gonna have to feel a little more. Pain to get to the other
Loral Langemeier:side of this talk. A little bit about that just as an ending
Loral Langemeier:comment.
Bronson Hill:So there's a lot there. We had a e commerce
Bronson Hill:business deal. We had raised some money for it. Was a $13
Bronson Hill:million deal. Great, high cash flow, but it sourced products
Bronson Hill:out of China, so we had to walk on it after seven months of work
Bronson Hill:and a bit of money that we put into it. But this stuff happens,
Bronson Hill:and I think that the goal really, you know, again, I'm not
Bronson Hill:in Trump's mind, but I think that, you know, to bring
Bronson Hill:manufacturing back and to call out some of these countries that
Bronson Hill:are, you know, really not playing fair in a way, we can
Bronson Hill:get into that. But I think that really, you know, the goal is to
Bronson Hill:say, how can we create more work, more jobs, more
Bronson Hill:opportunities here, and really incentivize those that are doing
Bronson Hill:things locally? So I think that for a lot of companies, it's
Bronson Hill:created a lot of uncertainty, and a lot of people are kind of
Bronson Hill:people are kind of on hold and wait and see. But if you know,
Bronson Hill:we know the long term outlook is going to be good. And so I
Bronson Hill:think, you know, Warren Buffett will say, I love quoting him,
Bronson Hill:but he'll say that, you know, short term uncertainty is the
Bronson Hill:front of the long term investor, right? It's kind of a
Bronson Hill:paraphrase, but it's like, if I know things are going to go
Bronson Hill:well, long term of the business or real estate, then you know,
Bronson Hill:the short term uncertainty may give me a deal on it, so it
Loral Langemeier:can be good. Yeah, I agree. Bronson has been
Loral Langemeier:great to be with you. Great to meet you. Look forward to
Loral Langemeier:continuing our I mean, it's just a relationship and knowledge and
Loral Langemeier:helping people get what they want. So thanks for being on
Bronson Hill:today. Thanks so much real pleasure, Laurel.
Bronson Hill:Thanks so much. And the rest of you, if
Loral Langemeier:you are out there, you have any question on
Loral Langemeier:any topic of money. You guys go to ask Laurel, A, S, K, L, O, R,
Loral Langemeier:a, l, ask a question, make a request. We'll be back within
Loral Langemeier:the day or 24/7 around the clock in my new this is other fun
Loral Langemeier:thing bronze we're doing is I have an AI Laurel. So there's
Loral Langemeier:me, and I don't work that much, but I have aI Laurel. She works
Loral Langemeier:24/7 all the time. Yeah. Now 24/7 with our new friend AI
Loral Langemeier:Laurel, so you will all be hearing from her, and it sounds
Loral Langemeier:just
Bronson Hill:like me. It's shocking. That's awesome. I love
Bronson Hill:it. Go check that out.
Loral Langemeier:You guys. Take care and have a great day. I'll
Loral Langemeier:talk to you all next Friday on the next episode of laurels.
Loral Langemeier:Real Money Talks. You.