How to Use Your Podcast as a Living Resume | PP021

Hey, Amplifiers, welcome back to the Podcast

Playbook. I'm Troy, your podcast production lead a coach here at AmplifYou.

Today, I want to talk to you about something that might

change the way you think about building authority, and that is

why your podcast works better than a resume. We all have our

credentials on our website, our media page, or we may even have

a one sheet that we send out. Think about it. That's just a

list of titles and dates. It's like a highlight reel of what

you've already done. But you know what? As important as that

is, it doesn't actually show who you are. It doesn't give people

a sense of how you think, how you solve problems, and what

it's like to work with you. They're just static. They start

aging the minute you print them, upload them or publish them.

Now compare that to your podcast. Your podcast is alive.

It grows with you. Every episode becomes a snapshot of your

authority, your perspective and your voice. When someone presses

play, they don't see credentials on paper. They experience you in

action, and that's why a podcast is a more powerful authority

builder than any resume ever could be.

Here's something I've seen firsthand. We had two teenage

clients of ours use their podcast as part of their college

application, instead of just turning in their transcripts and

essays, they showed the admissions committee something

different. They had a body of work that proved their

leadership, their creativity and the ability to build a community

that made them unforgettable. And think about it, if it worked

for them, imagine the impact it can have for entrepreneurs and

leaders like you who are looking to build trust with potential

clients or partners, because that's the credibility gap,

right there.

A resume tells people where you've been, a podcast shows

them where you're going, and let's talk about your voice for

a second. Authority isn't just about what you know. It's about

whether people trust you. And nothing builds trust faster than

hearing someone's voice the way you pause, the energy in your

tone, the little stories you tell, those moments connect on a

level that no bullet point on a resume ever could. That

connection is also what shifts you from pitching to

positioning. We've talked about this back in episode 18, how

most people don't want to be pitched to anymore. They don't

want to feel sold to, but they do want value. They want proof,

and your podcast gives them that. Instead of saying here's

why you should hire me, you're showing them. Here's how I

think, here's how I solve problems, here's the kind of

value I bring over time. You don't even need to say you're an

authority. They already know it.

And here's the beauty your podcast keeps working for you.

You long after you publish, a listener might stumble on your

show six months from now, binge five of your past episodes and

walk away with a complete picture of your authority that's

a living resume, that's your expertise captured and always available.

Let me give you another example. One of our clients was

approached by a company doing research for a grant. This host

wasn't looking to pitch themselves. They weren't

applying for anything. Someone from the company had simply

heard her podcast. They realized she was the expert voice they

needed and invited her to be part of the project. That

opportunity never would have come from a paper resume. It

happened because her podcast positioned her as the authority

in her space. So let's talk quickly about how to do that for

yourself.

First off, define your authority. Be very clear who you

are, who you serve and what you stand for. Vagueness doesn't

build expertise. Second, you've got to demonstrate it in every

episode. Don't just talk show how you solve problems. That's

your proof in action. Third, deliver consistently. Each

release adds another line to your living. Resume, your

authority grows with your reliability. Fourth, distribute

strategically. Authority doesn't spread if no one hears it. So

meet your audience where they are, and finally, document the

proof. Pay attention to the opportunities that come because

of your podcast. Now, one last thing I want to leave you with,

recording an episode is just the start. If you want your podcast

to act like a resume, put it to work, share your episodes on

social media like LinkedIn, send one as a follow up after a call,

create a playlist around a theme and send it to a potential

partner. When you start treating your podcast like proof of

authority instead of just content, it opens doors that one

sheets never could.

So here's your reflection for today. Ask yourself if somebody

was listening to my podcast in my last five episodes, what

story would they walk away with about me? Does it reflect the

authority, the trust and the opportunities I want to attract,

because remember, your podcast is your resume, and there's

nothing stronger until next week. Happy Podcasting.